Creative Lead, Healthcare Copy & Brand Voice

Syneos Health, Inc.; Westerville (OH); Presencial; USD 135.000 - 155.000; Jornada completa

Ventajas ofrecidas por este puesto de trabajo

Competitive compensation

Health benefits

401k match

Flexible PTO

Paid sick time

Descripción de la vacante

GSW in Westerville, OH, is seeking an Associate Creative Director, Copy to lead brand voice and messaging for pharmaceutical campaigns. You will shape content strategy, guide cross-functional teams, and ensure regulatory-compliant storytelling that resonates with healthcare professionals and patients.

You will mentor copywriters, collaborate with art, strategy, and UX teams, and drive long- and short-form content that elevates the brand across platforms.

Formación

• Bachelor’s degree in advertising, marketing, communications, English, journalism, or related field.
• 8–10 years agency experience with at least 6 years in pharmaceutical copy leadership.
• Exceptional copywriting and storytelling skills.
• Proven ability to lead cross-functional teams and mentor talent.
• Strong conceptual thinking and ability to translate complex medical content into clear messaging.

Responsabilidades

• Serve as copy lead and owner across brands and campaigns.
• Partner with art directors on brand and concept development for cohesive storytelling.
• Lead long-form and short-form content with brand tone and regulatory compliance.
• Collaborate with UX, Tech, and CX to align content with user experience.
• Provide strategic input in client meetings and presentations.
• Participate in market research and message testing to refine content.
• Mentor and manage copywriters to foster creativity and collaboration.

Conocimientos

Copy leadership

Copywriting

Storytelling

Cross-functional teams

Regulatory (MLR)

Social platforms

Mentoring

Strategic leadership

Educación

Bachelor’s degree in advertising, marketing, communications, English, journalism

Descripción del empleo

GSW in Westerville, OH, is seeking an Associate Creative Director, Copy to lead brand voice and messaging for pharmaceutical campaigns. You will shape content strategy, guide cross-functional teams, and ensure regulatory-compliant storytelling that resonates with healthcare professionals and patients.

You will mentor copywriters, collaborate with art, strategy, and UX teams, and drive long- and short-form content that elevates the brand across platforms.