Creative Lead, Experiential Marketing - Hybrid/Remote

Zendesk, Inc.; San Francisco (CA); Hybrid; USD 179,000 - 269,000; Full time

Job summary

Zendesk, Inc. is seeking a Creative Lead for Experiential Marketing to elevate our event experiences across digital and in-person environments.

You will define and maintain the design system for our event architecture, translate brand strategy into memorable attendee journeys, and partner with agencies to ensure top-tier creative output. You will lead high-visibility initiatives like Relate and AI Summit, mentor teams, and drive storytelling across the attendee lifecycle while aligning with

Qualifications

• Proven leadership in experiential marketing or related field.
• Ability to translate brand strategy into connected experiences for live and digital events.
• Willingness to travel for site visits and on-site activations.
• Strong communication and collaboration across internal teams and external agencies.

Responsibilities

• Own the design system for Zendesk’s event architecture.
• Define and steward visual principles, templates, and components across event types.
• Translate brand strategy into experiences across presentations, livestreams, and in-person events.
• Set guidance and quality standards for consistency and distinctiveness.
• Lead creative direction for flagship events and partner with agencies from concept to execution.
• Shape attendee journeys from demand generation to on-site experiences.
• Mentor partners and foster candor, psychological safety, and constructive critique.

Skills

Event branding

Cross-functional leadership

Executive presence

Project management

Creativity & storytelling

Travel readiness

Tools

Adobe Creative Suite

Figma

Google Workspace

Job description

Zendesk, Inc. is seeking a Creative Lead for Experiential Marketing to elevate our event experiences across digital and in-person environments.

You will define and maintain the design system for our event architecture, translate brand strategy into memorable attendee journeys, and partner with agencies to ensure top-tier creative output. You will lead high-visibility initiatives like Relate and AI Summit, mentor teams, and drive storytelling across the attendee lifecycle while aligning with