Creative Lead: Blockchain & AI Narrative Design

Circle; New York (NY); On-site; USD 140,000 - 170,000; Full time

Job summary

Circle is seeking a seasoned creative leader to craft standout brand stories across campaigns, launches, and activations. You will translate complex blockchain and payments tech into engaging narratives and collaborate with cross-functional teams to bring ideas to life using AI and prototyping.

Ideal candidates bring 7+ years in conceptual creative with a strong portfolio and a proven ability to turn briefs into compelling outcomes, across agency or in-house settings.

Qualifications

• 7+ years of relevant experience in conceptual creative, interactive, experiential, innovation, or equivalent creative roles where technology is central.
• A portfolio of high-quality work demonstrating strong conceptual thinking across brands, campaigns, or experiences.
• Demonstrated ability to originate ideas and develop them from early concept through to compelling outcomes.
• Strong strategic and creative problem-solving skills with the ability to interpret briefs and identify opportunity.
• Proven ability to prototype and make ideas tangible using code, AI tools, design tools, or other appropriate methods.
• Familiarity with generative AI models (ChatGPT, Gemini, etc.) and prompt development.

Responsibilities

• Own development of bold conceptual ideas for brand campaigns, launches, partnerships, and experiences.
• Simplify blockchain, payments, and financial infrastructure into clear, engaging narratives.
• Approach briefs as strategic problems, aligning audience insight, idea, and execution.
• Explore AI and emerging technologies to unlock new creative possibilities and integrate tech into the process.
• Prototype ideas using AI, code, design tools, and other appropriate methods.
• Partner with designers, copywriters, engineers, and creative leaders to realize polished executions.
• Maintain a high bar for creative craft so original idea strength carries through final experiences.

Skills

Conceptual thinking

Portfolio demonstration

Idea origination

Strategy & problem solving

Prototyping with code/AI

Generative AI familiarity

Tools

Slack

MacOS

GSuite

Job description

Circle is seeking a seasoned creative leader to craft standout brand stories across campaigns, launches, and activations. You will translate complex blockchain and payments tech into engaging narratives and collaborate with cross-functional teams to bring ideas to life using AI and prototyping.

Ideal candidates bring 7+ years in conceptual creative with a strong portfolio and a proven ability to turn briefs into compelling outcomes, across agency or in-house settings.