Creative Director (Program Manager I)

Doc PersonalBeratung GmbH; Columbia (SC); On-site; USD 90,000 - 150,000; Full time

Job summary

Midlands Technical College seeks an experienced Creative Director to lead the creative team within the Marketing and Communications Department. You will plan and coordinate creative services, production schedules, and brand implementation with substantial independence.

The role supervises a Senior Designer and a Designer, and collaborates with College leadership, the copy center, and external vendors to deliver cohesive branding across the institution.

Qualifications

• Bachelor’s degree and relevant program experience or an equivalent combination of education and experience.
• Master’s degree and five–ten years of combined experience in advertising agencies, higher-education marketing, branding, or creative leadership.
• Advanced proficiency with Adobe Creative Suite including InDesign, Photoshop, and Illustrator, plus Canva.
• Knowledge of print and production methods and vendor landscape for printing, apparel, and promotional goods.
• Ability to learn, interpret, and apply state procurement requirements.
• Ability to supervise, coach, and develop creative staff; strong presentation and relationship-management skills.

Responsibilities

• Lead the creative team, supervising a Senior Designer and a Designer.
• Plan production schedules and coordinate brand implementation across the College.
• Collaborate with College leadership, copy center, and external vendors.
• Serve as a senior creative and brand resource across Midlands Technical College.
• Ensure alignment with the College’s mission, programs, and policies.

Skills

Creative leadership

Staff supervision

Project management

Brand development

Graphic design

Visual communication

Presentation skills

Relationship management

Collaboration

Education

Bachelor’s degree

Master’s degree

Tools

Adobe Creative Suite

InDesign

Photoshop

Illustrator

Canva

Job description

Leading the Look, Voice, and Production of a College Brand. Midlands Technical College is seeking an experienced Creative Director to report to the AVP of Marketing and Communications and serve as the lead of the creative team within the Marketing and Communications Department. The Creative Director works with substantial independence and discretion in planning and coordinating creative services, production schedules, and brand implementation. The position directly supervises a Senior Designer and a Designer; may supervise temporary staff; and works closely with College leadership, campus partners, the copy center, and external vendors. The Creative Director also serves as a senior creative and brand resource across the College.

This position will be located on the Midlands Technical College Northeast Campus

Bachelor’s degree and relevant program experience or an equivalent combination of education and experience.

Master’s degree and five – ten years of combined experience in an advertising agency, an in-house higher-education marketing department, institutional branding, or creative team leadership and professional experience in graphic design, visual communication, creative development, or a closely related field. Advanced proficiency with Adobe Creative Suite including inDesign, Photoshop, and illustrator, plus Canva. Knowledge of contemporary print and production methods and the vendor landscape for standard print, large-format, apparel, promotional products, and related services. Ability to learn, interpret, and implement state procurement requirements. Knowledge of graphic arts principles and techniques applicable to publications, marketing materials, and visual presentations. Ability to translate information and editorial content into effective visual communication. Ability to organize complex workloads, establish priorities, solve production problems, and meet deadlines. Ability to supervise, coach, and develop creative production staff. Strong presentation, consultation, written communication, and relationship-management skills. Knowledge of the College’s mission, programs, objectives, organizational structure, and applicable policies and procedures.