Creative Director, Multimedia Campaigns & Production

State of New York - General Services, Office of; City of Albany (NY); On-site; USD 101,000 - 127,000; Full time

Job summary

The State of New York's Office of General Services seeks a creative leader to set and communicate direction for multimedia campaigns and visual communications in an on-site Albany role. You will oversee end-to-end creative development, supervise designers and motion artists, and coordinate with internal teams to produce accessible, on-brand assets.

Responsibilities include steering campaigns, refining design systems, reviews for quality and accessibility, and presenting recommendations to senior

Qualifications

• 9 years of experience in media, marketing communications, or related operations.
• Experience leading and mentoring creative teams.
• Ability to translate objectives into clear, engaging creative solutions.
• Experience in public-sector communications preferred.

Responsibilities

• Set and communicate creative direction for campaigns and visual communications.
• Guide concept development through brainstorming, design, and critiques.
• Review and approve concepts for quality, brand consistency, and accessibility.
• Oversee design workflow from intake to final delivery.
• Collaborate with cross-functional teams to deliver cohesive campaigns.

Skills

Creative direction

Campaigns

Visual communications

Supervise graphic designers

Motion artists

Stakeholder management

Design systems

Brand guidance

Tools

Trello

Job description

The State of New York's Office of General Services seeks a creative leader to set and communicate direction for multimedia campaigns and visual communications in an on-site Albany role. You will oversee end-to-end creative development, supervise designers and motion artists, and coordinate with internal teams to produce accessible, on-brand assets.

Responsibilities include steering campaigns, refining design systems, reviews for quality and accessibility, and presenting recommendations to senior