Creative Director, Experiential

DE-YAN; New York (NY); Hybrid; USD 150,000 - 210,000; Full time

Job summary

DE-YAN, based in New York, is seeking a Creative Director, Experiential to lead senior client relationships and direct large-scale experiential work across global teams and markets.

You will translate complex technology narratives into bold, human experiences, maintain a cohesive creative vision across touchpoints, and partner with strategy, production, and client services to deliver on brief, on budget, and with exceptional craft.

Qualifications

• 10+ years in creative direction with experiential focus.
• Portfolio of brand activations, live experiences, or environmental installs.
• Proven ability to lead teams and manage multi-layered projects from concept to delivery.
• Talent for translating technology narratives into human experiences and stories.

Responsibilities

• Lead concept development and creative direction across experiential campaigns and large-scale activations.
• Maintain a strong creative vision across touchpoints from concept to final build.
• Lead multidisciplinary teams and provide clear creative guidance.
• Present concepts to senior clients with clarity, confidence, and conviction.

Skills

Creative Direction

Team Leadership

Client Relationships

Storytelling

Presentations

Job description

# Creative Director, ExperientialLocation: NYCAs Creative Director, Experiential, you operate at the intersection of big concept and precise craft — bringing the strategic clarity to lead senior client relationships and the creative authority to direct large-scale experiential work across global teams and markets. This role carries significant responsibility, including leading some of the world's most complex and high-profile global tentpole events, where creative excellence and flawless execution are non-negotiable. At this level, the work and the people who make it are equally your responsibility.You will serve as the creative lead on complex, high-profile clients, directing large-scale experiential projects across markets and disciplines — from strategic concept through to precision execution. You are a compelling presenter and natural storyteller, with the ability to walk a room through a creative vision with confidence, clarity, and conviction. You bring creative strategy into everything you do, connecting audience insight, brand ambition, and bold creative expression into a cohesive vision. You know how to scale a creative team without losing what makes it good, how to grow talent without losing momentum, and how to hold a creative vision together across time zones, disciplines, and competing pressures.## What you’ll do### *Creative Direction & Concepting** Lead concept development and creative direction across experiential campaigns, brand activations, product launches, and environmental installations* Translate complex technology narratives into bold, human, and emotionally resonant creative work* Maintain a strong, consistent creative vision across all touchpoints — from initial concept through to final build* Bring a sharp eye for design, space, and storytelling to every project, ensuring the work is always pushing forward### *Team Leadership & Collaboration** Lead and inspire a multidisciplinary creative team — art directors, designers, architects and motion designers* Provide clear, constructive creative direction and feedback that elevates the work and develops the team* Collaborate closely with strategy, production, and client services to ensure ideas are executable, on brief, and on budget* Foster a studio culture of curiosity, craft, and creative ambition### *Client Partnership** Build a trusted creative relationship with a complex, high-profile clients* Present and defend creative concepts with clarity, confidence, and conviction* Navigate client feedback thoughtfully — knowing when to push back and when to evolve the work* Understand the client's business, audiences, and innovation agenda well enough to anticipate their needs### *Execution & Production** Oversee the execution of experiential work across physical, digital, and environmental touchpoints* Attend site visits, shoots, activations, and events to ensure creative integrity through to delivery* Partner with production teams to ensure the highest standard of craft and quality in every final deliverable## What you’ll bring* 10+ years of experience in creative direction, with a strong focus on experiential, environmental, or spatial design* A portfolio showcasing brand activations, live experiences, product launches, or environmental installations — ideally within or alongside the tech industry* Proven ability to lead creative teams and manage complex, multi-layered projects from concept to completion* A genuine talent for translating complex narratives — particularly around technology and innovation — into clear, compelling, human experiences* Confident presenter with strong instincts for senior client relationships* Collaborative by nature, with the ability to work across disciplines and bring people together around a shared creative vision* Hands-on when needed — you're not above getting into the details* Passionate about the future of experience design and where technology, culture, and human connection meet## Apply for this roleOne form, one resume, optional cover letter. We will respond as soon as possible.