Creative Director, Copy & Brand Storytelling

Orchard Digital Marketing; Cincinnati (OH); Hybrid; USD 90,000 - 140,000; Full time

Job summary

Orchard Digital Marketing in Cincinnati is seeking a Creative Director - Copy to oversee the entire copy and messaging process for brand campaigns, websites, email, social, paid media, and video.

You will lead and inspire the copy team, shape strategic narratives, translate ideas into compelling creative, and collaborate with design, analytics, and account teams to deliver measurable results for complex categories.

Qualifications

• BA/BS in copywriting, English, journalism, communications or related field.
• 10–12 years of copywriting experience with 3–5 years managing creative teams in an agency.
• Exceptional writing, editing, and proofreading with strong tone, voice, and storytelling.
• Experience writing for complex or regulated categories is a plus.
• Working knowledge of SEO, UX writing, and conversion-focused content best practices.
• Familiarity with generative AI writing tools.

Responsibilities

• Defining, developing, and maintaining the creative vision, brand voice, and messaging architecture for projects and brands.
• Overseeing the entire creative process from brainstorms through execution to ensure quality while maintaining timelines and budgets.
• Growing and developing the copy team and selecting resources for freelance writing as needed.
• Collaborating with Design Creative Director to align with client needs and brand goals.
• Partnering with Account, Analytics, Web, and Media teams to develop integrated concepts.
• Writing, editing, and elevating headlines, scripts, long-form content, website and UX copy, email, social, and paid media.
• Translating complex topics into messaging that is clear, compelling, and compliant.
• Ensuring quality standards throughout the creative process.
• Using data and performance insights to refine messaging over time.
• Staying up to date on trends and AI in content creation while understanding brand development and multichannel marketing.
• Presenting to clients and stakeholders to justify ideas.
• Contributing to RFP development and pitch teams for new business.
• Communicating expectations to writers and content partners, including cost estimates.
• Assisting in developing processes for the Orchard team and clients.

Skills

Copywriting

Team leadership

Content strategy

Agency experience

Editing

Education

BA/BS in related field

Tools

Microsoft Office

Collaboration tools

Generative AI writing tools

Job description

Orchard Digital Marketing in Cincinnati is seeking a Creative Director - Copy to oversee the entire copy and messaging process for brand campaigns, websites, email, social, paid media, and video.

You will lead and inspire the copy team, shape strategic narratives, translate ideas into compelling creative, and collaborate with design, analytics, and account teams to deliver measurable results for complex categories.