Creative Director, Copy

McCann; New York (NY); On-site; USD 180,000 - 200,000; Full time

Job summary

Gotham, backed by the McCann network, seeks a Creative Director, Copy to lead a dynamic team and elevate creative excellence across beauty, fashion, and culture. You will shepherd copy in high-profile campaigns, partner with clients, and translate complex briefs into compelling storytelling from concept to delivery.

You are a hands-on leader who inspires your team, thrives on craft, and pushes boundaries in traditional spaces, all while maintaining authentic brand voice and cultural relevance.

Qualifications

• 12+ years of copy-focused, creative direction experience.
• 2+ years in a leadership role within an agency.
• Portfolio showing produced work with refined point of view and versatility.
• Strong craft in writing, storytelling and advertising.

Responsibilities

• Translate briefs into thoughtful, conceptual, integrated campaigns across film, print and social.
• Lead brand voice and visual tone discussions with stakeholders.
• Actively present ideas, layouts, scripts, and storyboards to internal teams and clients.
• Carry projects from initial concept through execution and release.
• Lead on-set production for film and print with production/post-production partners.
• Manage multiple projects and keep agency leadership updated on progress.
• Ensure all creative deliverables are on time and within budget.

Skills

Copy creative direction

Leadership

Creative portfolio

Storytelling

Job description

Job Description

Gotham is looking for a Creative Director, Copy to join our creative team while we evolve as the industry’s most formidable boutique agency, backed by the McCann network.

Agency

McCann

Job Function

Creative

Job Subfunction

Creative Direction

Job Description

Gotham is looking for a Creative Director, Copy to join our creative team while we evolve as the industry’s most formidable boutique agency, backed by the McCann network. As the CD Copy, you are a respected creative voice of the agency who will successfully lead your team to creative excellence and business growth. At the core, you are a creative storyteller, with sharp instincts and a clean delivery that sells, delights and pushes creative limits in even the most traditional of spaces. You know how to own a room and a conversation while ensuring everyone is heard and seen. Most importantly, you know how to make the complex simple and the culture authentic in everything you touch. In the CD role, you’ll lead copy for world-renowned CPG brands in the beauty space and guide a team of writers. You’ll forge trusted partnerships with our clients, and partner closely with them to push the work forward, solve problems, and overcome challenges with confidence and finesse. You’re more than comfortable at being hands-on throughout the creative process, from ideation through execution – you don’t hesitate to jump in and get your hands dirty when needed, translating complex briefs into simple, witty headlines one day and solving an emotional brand manifesto the next. You’re a true advocate for your team, and a leader inspires everyone around you to beat their best. Your creative approach is forward-thinking, with a clear love of craft, and an authentic interest in beauty, modern luxury, fashion, and global culture – and you have the working expertise of a creative leader who knows how to effectively weave this into your work. In short, you know your stuff and are ready to bring people along to make impactful work.

What You’ll Do

• Partner with Creative, Business Leadership and Strategy to translate creative briefs and develop thoughtful, conceptual, integrated campaigns inclusive of film, print and social
• Lead and participate in discussions regarding brand behaviors, knowing when to adjust the tone of voice and visual approach as needed
• Actively present ideas, layouts, scripts, and storyboards to internal teams, partnering with account and client leads on new projects
• Carry projects from initial creative concept through execution and release
• Creatively lead on-set production for film, print and social in collaboration with production and post-production partners
• Manage multiple projects simultaneously while keeping agency leadership updated on progress
• Work closely with key stakeholders to ensure all creative deliverables are executed on time and in budget

What We're Looking For

• 12+ years of copy-focused, creative direction experience – most recent 2+ years in a leadership role within an agency setting and preferably with well-known, consumer-facing brands and top-caliber talent
• Creative portfolio showcasing produced work with a refined point of view, flexes in tone of voice, media/platforms, and style
• Innate interest in the craft of writing, storytelling, and the medium of advertising
• Clear and elevated sense of style and craft, high taste level, and forward-thinking mindset – a thoughtful bias towards details balanced with big picture conceptual skills
• A deep well of category and industry knowledge inclusive of trends, competitors, and social and digital culture
• Autonomous self-starter who is successful at managing multiple projects without swirl and comfortable with pivots and tight timelines
• Proven history of leading and motivating teams to create their best work
• Proactive and collaborative approach – you love working with people and people love working with you
• Steady ability to nurture, inspire, and challenge everyone around them with equal parts expectation and empathy
• Clear perspective with equally impactful presentation skills and communication style, both written and verbal

The salary range for this position is $180,000-200,000. Where an employee or prospective employee is paid within this range will depend on, among other factors, actual ranges for current/former employees in the subject position; the associated discipline; market considerations; budgetary considerations; tenure and standing with the company (applicable to current employees); as well as the employee’s/applicant’s background, pertinent experience, and qualifications.

Omnicom’s policy requires employees to work in the office for a minimum of three days a week, unless additional in-office days are directed by their agency or manager. Our objective is to increase this requirement over time, and many of our agencies as well as Omnicom’s corporate group already require five days of in-office attendance.

Omnicom is committed to hiring and developing exceptional talent. We agree that talent is uniquely distributed, and we’re focused on developing inclusive teams that can bring the best solutions to everything we do. We strongly believe that celebrating what makes us different makes us better together. Join us - we look forward to getting to know you. We will process your personal data in accordance with our Recruitment Privacy Notice.

Link to Recruitment Privacy Notice: https://www.omc.com/privacy-notice

For US Job Seekers

It is the policy of Omnicom and any of its affiliates to provide equal employment opportunities to all employees and applicants for employment without regard to race, religion, color, ethnic origin, gender, gender identity, age, marital status, veteran status, sexual orientation, disability, or any other basis prohibited by applicable federal, state, or local law. EOE/AA/M/D/V/F.

The salary range for this position is $180,000-200,000. Where an employee or prospective employee is paid within this range will depend on, among other factors, actual ranges for current/former employees in the subject position; the associated discipline; market considerations; budgetary considerations; tenure and standing with the company (applicable to current employees); as well as the employee’s/applicant’s background, pertinent experience, and qualifications.