Creative Director: Brand Systems & Multi-Channel Growth

Jobtailor; Chicago (IL); On-site; USD 120,000 - 170,000; Full time

Job summary

Rewards Network seeks a seasoned creative leader to evolve brand identity and govern design systems across marketing, product, sales, and service. You will guide multi-channel campaigns, translate complex features into clear narratives, and mentor a team of designers and copywriters.

You will partner with cross-functional teams to deliver agile, results-driven creative solutions, managing resources, tooling, and external agencies to drive GTM initiatives.

Qualifications

• Bachelor's degree in art, design, marketing, business, or a related field.
• 6+ years of experience in creative, marketing, or design.
• At least 2 years of leadership experience.
• Ability to build and govern brand identity systems.
• Multi-channel experience across email, paid social, display, landing pages, app UI, print, and events.
• Experience with creative tools, systems, and technologies.
• Experience presenting program-level status to executives and senior leaders.

Responsibilities

• Evolve and protect the overarching visual identity, tone of voice, and design standards across corporate assets and deliverables.
• Partner with events and field teams to translate brand pillars into physical touchpoints.
• Support multi-channel marketing campaigns and offer strategies from concept through execution across Rewards Network and partner brands.
• Create compelling visuals for restaurant offer types, customer segments, and partners.
• Translate product and technical features, AI innovations, and complex ecosystem value propositions into clear creative narratives.
• Scale, evolve, and maintain design systems and brand guidelines across marketing, product, sales, and service.
• Direct digital experiences including web animations, videos, sales enablement materials, product demonstrations, tutorials, testimonials, and leadership thought pieces.
• Build and optimize agile creative workflows and determine tooling and technology needs.
• Allocate internal resources and external agency partners.
• Collaborate with Marketing, Product Management, Product Marketing, Partnerships, Engineering, Field, and Service teams on go-to-market strategies.
• Oversee high-volume photography, videography, and promotional campaign production.
• Lead and mentor an internal team of designers and copywriters.
• Uphold Rewards Network company values.

Skills

Brand strategy

Team leadership

Cross-functional collaboration

Presentation skills

Creative direction

Project management

Strategic thinking

Communication

Education

Bachelor's degree in Art, Design, Marketing, Business, or Related Field

Tools

Figma

Adobe Creative Cloud

PowerPoint

AI tools

Project management software

Job description

Rewards Network seeks a seasoned creative leader to evolve brand identity and govern design systems across marketing, product, sales, and service. You will guide multi-channel campaigns, translate complex features into clear narratives, and mentor a team of designers and copywriters.

You will partner with cross-functional teams to deliver agile, results-driven creative solutions, managing resources, tooling, and external agencies to drive GTM initiatives.