Creative Director

Refokus GmbH; United States; Remote; USD 120,000 - 180,000; Full time

Job summary

Refokus GmbH seeks a Creative Director to define visual direction and guide brands from day one, ensuring campaigns look sharp and feel cohesive. You will kick off projects, shape identity, then empower the team to execute across pages and systems.

You’ll translate strategy into bold visuals, lead client conversations, and push boundaries with animation, motion, and 3D elements while maintaining usability and clarity.

Qualifications

• 3+ years in brand design, art direction, or digital design.
• 2+ years in a creative agency or studio environment.
• Strong portfolio showcasing holistic brand systems and web experiences.
• Proficient with GSAP, WebGL and animation concepts.

Responsibilities

• Launch projects and set bold creative direction for branding, visual identity, motion, and 3D.
• Direct client conversations to transform strategy into clear, memorable visuals.
• Ideate and prototype animation concepts from Figma to high-fidelity deliverables.
• Collaborate with visual designers to scale the vision across pages and systems.
• Leverage AI tools to shape or drive strategic work.
• Partner with developers, speaking GSAP, WebGL, and animation/page flows.
• Balance innovative ideas with elegant, workable solutions.
• Align creative direction with brand-audience relationships.

Skills

Brand design

Art direction

Digital design

Creative leadership

Portfolio development

Agency experience

Tools

GSAP

WebGL

Figma

Job description

At Refokus, the Creative Director isn’t about managing people, it’s about setting creative vision and shaping brands with clients from day one. You’ll kick off projects, define the visual direction, then hand it over to the team to expand and execute. You’re the one making sure brands look sharp and feel right, every step of the way.

Who you are

You’re a communicator, a service-minded creative, and someone who loves turning strategy into visuals that stand out and last.

• Client service mindset; you’re collaborative, inspiring, and solution-oriented
• Analytical, with a knack for bridging strategy and visual execution
• Confident communicator, comfortable driving client conversations and creative discussions
• Deep in motion design; you can concept, prototype, and sell animated ideas (Figma to full-blown)
• Understand 3D and how it elevates web experiences (bonus: you build 3D too)
• Speak dev: GSAP, WebGL, and animation flow aren’t mysteries, you can have real conversations with developers
• Know how to push creative boundaries without losing sight of simplicity and usability
• Ready to experiment and set new standards for digital brands and web design
• You’re opinionated, but open-minded. You can hold a vision, but you know when to pivot.
• You thrive in dynamic environments and know how to guide both clients through ambiguity.
• 3+ years of experience in brand design, art direction, or digital design, with at least 2 years in a creative agency/studio environment.
• A strong portfolio showcasing holistic brand systems and modern web experiences.

What you will do

You’ll launch projects, turn strategy into a bold creative direction, and set the visual and motion standards for the team to follow.

• Work directly with clients to transform strategy into clear, memorable visual identities and digital experiences
• Define and articulate creative direction for branding, visual identity, motion, and 3D
• Ideate and prototype animation concepts (Figma to high-fidelity), always pushing the boundaries
• Hand over and collaborate with visual designers to scale the vision across every page and system
• Use our AI tools to help shape or even drive strategic work
• Partner with developers, speaking their language on GSAP, WebGL, and animation/page flows
• Balance big, innovative ideas with smart, elegant solutions that actually work
• Always align creative direction with the relationship we want to build between brand and audience

R e f o k u s y o u r c a r e e r

Skill Growth

T a c k l e u n i q u e c h a l l e n g e s t h a t e n h a n c e y o u r s k i l l s w i t h e v e r y p r o j e c t .

Work Anywhere

E m b r a c e t h e f r e e d o m t o w o r k r e m o t e l y a n d f i n d y o u r i d e a l w o r k - l i f e b a l a n c e .

Supportive Team

J o i n a c u l t u r e t h a t s u p p o r t s , v a l u e s , a n d g r o w s t o g e t h e r .

Creative Autonomy

S h a p e y o u r r o l e i n p r o j e c t s t h a t h i g h l i g h t y o u r s t r e n g t h s a n d p a s s i o n s .