Creative Director

Enhanced Ltd.; Northern (KY); Hybrid; USD 70,000 - 110,000; Full time

Job summary

Enhanced is seeking a creator marketing leader to build and scale our talent partnerships program. You will source, evaluate, and recruit creators, manage managers and agencies, and craft partnerships that drive authentic brand moments.

You bring 4–6+ years in influencer, talent, or brand partnerships, with deep knowledge of TikTok, Instagram, YouTube, UGC, and paid social, and you are excited to launch a new function at scale.

Qualifications

• 4–6+ years in creator marketing, influencer marketing, talent partnerships, or related functions.
• Proven ability to source and recruit creators, influencers, or high-profile talent.
• Experience with celebrities, athletes, or agents is a plus.
• Strong knowledge of TikTok, Instagram, YouTube, UGC, and paid social.

Responsibilities

• Build and manage a proactive pipeline of creators, influencers, celebrities, athletes, and brand ambassadors.
• Develop repeatable sourcing and outreach strategies across platforms, agencies, management companies, and direct outreach.
• Recruit and manage creators who can generate organic content, paid social assets, reach, engagement, and measurable performance.
• Negotiate compensation, usage rights, and partnership terms from outreach to onboarding.
• Track performance and scale the creator and talent acquisition engine over time.

Job description

Join the Movement

At Enhanced, we believe optimal health shouldn't be complicated, expensive, or reserved for the few who can afford a team of specialists. Our mission is to give everyone the opportunity to live Enhanced. We believe everyone should have access to the tools, insights, and support they need to look better, feel better and be the best version of themselves.

We're building a company that sits on science-backed supplements which cut through industry noise and deliver real, measurable results. No gimmicks or fads, just what actually works, made accessible to everyone.

We're a team of doctors, athletes and passionate operators driven by curiosity and a genuine obsession with human performance. If you're excited about building products that help people become the best version of themselves, we'd love to have you on the team.

About You

• You're a proactive creator and talent partnerships professional who knows how to find the right people, build relationships from scratch, and turn those relationships into meaningful brand partnerships.
• You understand the creator and influencer ecosystem across TikTok, Instagram, YouTube, UGC, affiliate marketing, and paid social. You know how to evaluate talent beyond follower count and understand what makes content perform.
• You're comfortable with outbound sourcing, building relationships with creators and their managers, working with agencies, and negotiating partnerships. You're also highly autonomous and comfortable building a function from the ground up.
• Experience working with creators, influencers, athletes, celebrities, or other high-profile talent is important. Experience in health, wellness, fitness, beauty, lifestyle, consumer, or DTC brands is a plus.

What You'll Do

• Build and manage a proactive pipeline of creators, influencers, celebrities, athletes, and brand ambassadors.
• Develop repeatable sourcing and outreach strategies across social platforms, agencies, management companies, and direct outreach.
• Recruit and manage creators who can generate organic content, paid social assets, reach, engagement, and measurable performance.
• Build relationships with creators, talent managers, agents, and agencies.
• Identify and develop opportunities with high-profile talent and brand ambassadors.
• Own partnerships from initial outreach through negotiation, contracting, onboarding, and ongoing relationship management.
• Negotiate compensation, deliverables, usage rights, exclusivity, licensing, affiliate structures, and longer-term partnerships.
• Partner with creative, social, paid media, brand, and performance teams to identify talent needs and opportunities.
• Evaluate talent based on audience quality, engagement, content quality, brand fit, and commercial potential.
• Track partnership performance, including content performance, cost per asset, engagement, and attributable revenue.
• Build a repeatable creator and talent acquisition engine that can scale over time.

You Bring

• 4-6+ years of experience in creator marketing, influencer marketing, talent partnerships, talent management, brand partnerships, or a similar function.
• Experience proactively sourcing and recruiting creators, influencers, celebrities, athletes, or other talent.
• Existing relationships with creators, influencers, talent managers, agents, or agencies is a plus.
• Experience working with celebrities, athletes, entertainers, or high-profile personalities is a plus.
• Deep understanding of TikTok, Instagram, YouTube, UGC, creator culture, and influencer marketing.
• Experience negotiating talent partnerships and managing relationships from outreach through execution.
• Understanding of content rights, paid usage, exclusivity, licensing, compensation, and partnership structures.
• Ability to evaluate talent using both qualitative judgment and performance data.
• Experience sourcing creator content for Meta and TikTok advertising is a plus.
• Experience managing affiliate and ambassador programs is a plus.
• Experience in health, wellness, fitness, beauty, lifestyle, consumer, or DTC brands is a plus.
• Excellent communication and relationship-building skills.
• Highly organized, proactive, and comfortable building a new function from the ground up.

Must Have Requirements

• Must be authorized to work in the United States of America (no sponsorship required).
• If remote, must be okay with travel to NYC on occasion