Creative Designer, DCO & Campaign Systems

Genius Sports; New York (NY); Hybrid; USD 70,000 - 80,000; Full time

Benefits offered by this job

Benefits plan

Hybrid work model

Job summary

Genius Sports is seeking a Designer for the Dynamic Creative Optimization team to shape programmatic and social campaigns for ad-creative clients. You will transform briefs into strategic visual solutions across touchpoints, guiding art direction and design systems.

The role values independent initiative and strong collaboration with strategy, copy, motion, and tech. Proficiency in Figma, Illustrator, and Photoshop is essential, and familiarity with AI-assisted content is welcomed.

Qualifications

• A portfolio that demonstrates concept-driven performance campaign creative, strong art direction thinking, and the ability to build cohesive visual systems that scale across touchpoints.
• 3 years of experience in an agency, in-house design studio, or related creative field.
• Expert proficiency in industry standard software such as Figma, Illustrator, and Photoshop.

Responsibilities

• Act as a guardian of clients’ brand identities, ensuring consistency and creative excellence.
• Develop high-level creative concepts with minimal oversight, bringing fresh, unexpected ideas to the table.
• Lead the development of concept-driven campaigns and scalable design systems.
• Define forward-thinking art direction solutions that guide image-making, and content ecosystems across multiple platforms.
• Translate strategic narratives into distinctive, ownable visual executions that flex across diverse digital placements.
• Establish clear visual territories through mood systems, reference frameworks, compositional principles, and narrative guidelines.
• Collaborate across disciplines including strategy, copywriting, motion, and technology to build complete performance based campaigns.
• Balance multiple projects and clients, delivering compelling creative solutions on tight deadlines.
• Produce inspiring and provocative work that connects and engages audiences.
• Leverage AI-powered content creation tools to concept, visualize, and prototype design solutions.

Skills

Art direction

Branding

Concept development

Cross-functional collaboration

Independent work

Tools

Figma

Illustrator

Photoshop

AI-powered content tools

Job description

Genius Sports is seeking a Designer for the Dynamic Creative Optimization team to shape programmatic and social campaigns for ad-creative clients. You will transform briefs into strategic visual solutions across touchpoints, guiding art direction and design systems.

The role values independent initiative and strong collaboration with strategy, copy, motion, and tech. Proficiency in Figma, Illustrator, and Photoshop is essential, and familiarity with AI-assisted content is welcomed.