Creative Copywriter - Remote, Multi-Channel Content

Humana, Inc.; Madison (WI); À distance; USD 65 000 - 89 000; Plein temps

Résumé du poste

Humana, Inc. is seeking a Copywriter 2 to craft clear, compelling marketing copy that aligns with business and brand objectives. You will collaborate with designers and other creatives to develop concepts, write across channels, and refine copy with feedback from leadership and legal teams.

The role emphasizes strong writing craft, curiosity, attention to detail, and the ability to manage multiple priorities in a fast-paced environment, with remote options and periodic travel as needed.

Qualifications

• 2+ years of professional copywriting experience.
• Strong writing, editing, and proofreading skills.
• Ability to adapt voice and tone across audiences, brands, and channels.
• Experience partnering with designers and cross-functional teams.
• Working knowledge of accessibility and plain language standards.

Responsabilités

• Translate briefs and creative direction into clear, compelling copy for marketing and content initiatives.
• Partner with designers, motion designers, and other creatives to develop concepts and creative direction.
• Explore multiple approaches and contribute ideas throughout the concepting process.
• Write across channels including social media, digital, email, web, video, print, direct mail, and internal communications.
• Develop headlines, body copy, scripts, and social content tailored to audience, channel, and format.
• Write in a brand voice using plain language that is clear and accurate.
• Incorporate feedback from leadership, legal, and partners while preserving clarity and quality.

Connaissances

Copywriting

Editing

Proofreading

Cross-functional collaboration

Time management

Formation

Bachelor’s degree or higher in English/Communications/Advertising

Description du poste

Humana, Inc. is seeking a Copywriter 2 to craft clear, compelling marketing copy that aligns with business and brand objectives. You will collaborate with designers and other creatives to develop concepts, write across channels, and refine copy with feedback from leadership and legal teams.

The role emphasizes strong writing craft, curiosity, attention to detail, and the ability to manage multiple priorities in a fast-paced environment, with remote options and periodic travel as needed.