Creative Copywriter for Personalization Campaigns

Crocs; Broomfield (CO); Hybrid; USD 65,000 - 75,000; Full time

Benefits offered by this job

Medical coverage

Dental coverage

Vision coverage

Life insurance

AD&D

Disability insurance

Paid time off

401k with company match

Job summary

Crocs is seeking a Creative Copywriter to craft compelling campaign copy across all channels, with a focus on Personalization. You will uphold the Crocs voice while collaborating with design, social, marketing and creative teams to bring ideas to life.

Required 2+ years in direct-to-consumer copywriting, ideally in fashion or footwear, plus strong English writing, proofreading, and a portfolio demonstrating creativity and collaboration across cross-functional groups.

Qualifications

• 2+ years in direct-to-consumer copywriting for fashion/footwear is required.
• Excellent English grammar and advertising writing style understanding.
• Experience writing video/audio scripts and brainstorming with teams.
• Proven proofreading and copy-editing abilities across marketing materials.
• Ability to multitask and meet deadlines with high attention to detail.
• Strong written and verbal communication and presentation skills.

Responsibilities

• Concept campaign ideas and create compelling creative work with design partners.
• Write all campaign copy across retail, wholesale, digital, social, and product descriptions with personalization focus.
• Maintain Crocs brand voice across channels and collaborate with multiple teams.
• Proofread and copy-edit copy for campaigns; anticipate campaign details.
• Support creative teams with brainstorming and legal searches as needed.
• Assist Creative team with miscellaneous projects as required.

Skills

Direct-to-consumer copywriting

Brand voice knowledge

Campaign writing

Fashion/footwear experience

Global experience

English proficiency

Video/audio script writing

Proofreading/copy-editing

Cross-functional collaboration

Attention to detail

Job description

Crocs is seeking a Creative Copywriter to craft compelling campaign copy across all channels, with a focus on Personalization. You will uphold the Crocs voice while collaborating with design, social, marketing and creative teams to bring ideas to life.

Required 2+ years in direct-to-consumer copywriting, ideally in fashion or footwear, plus strong English writing, proofreading, and a portfolio demonstrating creativity and collaboration across cross-functional groups.