Copywriter, Wholesale Apparel

Premier Brands Group Holdings; Bristol Township (Bucks County); On-site; USD 70,000 - 75,000; Full time

Job summary

Premier Brands Group Holdings is seeking a skilled Copywriter for Wholesale Apparel to develop and edit product descriptions, marketing copy, and promotional content across multiple brands. The role supports wholesale sales, e-commerce, and merchandising initiatives with consistent brand messaging and SEO-focused descriptions.

Collaborate with Creative, Marketing, Sales, Merchandising, and E-commerce teams to ensure accurate garment details, seasonal content, and compelling storytelling that

Qualifications

• Experience in copywriting, content development, marketing, or related functions.
• Strong writing, editing, proofreading, and storytelling skills.
• Understanding of apparel terminology, garment construction, fabrications, and fashion trends.
• Experience writing product descriptions, e-commerce content, and marketing materials.
• Ability to adapt writing style across multiple brands and target consumers.

Responsibilities

• Develop and edit product descriptions, marketing copy, and promotional content across multiple apparel brands.
• Write compelling, accurate product copy highlighting garment features, fabrications, fit, construction, and key selling points.
• Create content for wholesale presentations, sales materials, line sheets, catalogs, and retailer communications.
• Develop copy for e-commerce platforms, retailer websites, and digital product listings.
• Collaborate with Design and Merchandising teams to understand seasonal collections, product details, and brand positioning.
• Partner with Marketing and Creative teams on seasonal campaigns, promotional messaging, and brand storytelling.
• Adapt copy to reflect individual brand voices, target audiences, and retail distribution channels.
• Review and proofread product descriptions, marketing materials, and digital content for accuracy, consistency, and grammar.
• Ensure product terminology, fabric descriptions, and garment details are accurate and aligned with merchandising information.
• Support SEO optimization through relevant product keywords and search-friendly descriptions.
• Maintain and update product copy across internal systems, content management platforms, and retailer portals.
• Coordinate with E-commerce and Sales teams to meet product launch deadlines and seasonal content requirements.
• Manage multiple writing assignments across brands and categories while meeting established timelines.
• Maintain brand voice guidelines and ensure consistency across all written communications.

Skills

Copywriting

Editing

SEO knowledge

Content management

Writing for e-commerce

Education

Bachelor's degree in English or related field

Tools

CMS

Microsoft Office

SEO tools

Google Analytics

Job description

EOE Statement We are an equal employment opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability status, protected veteran status or any other characteristic protected by law.

Category Sales and Marketing

Description

PREMIER BRANDS GROUP HOLDINGS

Iconic by Nature, Exceptional by Design

Premier Brands Group Holdings, A Global Leader in Apparel, Jewelry and Accessories Design

Driven by excellence and innovative talent, Premier Brands Group is a leading, global apparel group of iconic brands, offering a diverse portfolio in denim, women's apparel, and jewelry.

Premier Brands Group is comprised of three distinct businesses that create top-tier brands for the discerning consumer. One Jeanswear Group designs and distributes a distinguished portfolio of branded and private label Jeanswear throughout North America.

An apparel industry leader for 30+ years, The Kasper Group has remained committed to excellence in offering iconic brands and relevant womenswear designs.

The Jewelry Group has a 20+ year legacy of developing, sourcing and selling elevated fashion jewelry pieces, with a design-centric point of view.

Our legacy is rooted in our rich portfolio of the most covetable denim, apparel, jewelry and accessories brands in the world. Each respective group is Iconic by Nature and Exceptional by Design.

Copywriter - Wholesale Apparel

Responsible for developing compelling, accurate, and brand-aligned written content across multiple apparel brands and product categories. Supports wholesale sales, marketing, e-commerce, and merchandising initiatives through product descriptions, promotional messaging, digital content, and sales materials. Partners with Creative, Marketing, Sales, Merchandising, and E-commerce teams to ensure consistent brand messaging across all channels.

Key Responsibilities

• Develop and edit product descriptions, marketing copy, and promotional content across multiple apparel brands.
• Write compelling, accurate product copy highlighting garment features, fabrications, fit, construction, and key selling points.
• Create content for wholesale presentations, sales materials, line sheets, catalogs, and retailer communications.
• Develop copy for e-commerce platforms, retailer websites, and digital product listings.
• Collaborate with Design and Merchandising teams to understand seasonal collections, product details, and brand positioning.
• Partner with Marketing and Creative teams on seasonal campaigns, promotional messaging, and brand storytelling.
• Adapt copy to reflect individual brand voices, target audiences, and retail distribution channels.
• Review and proofread product descriptions, marketing materials, and digital content for accuracy, consistency, and grammar.
• Ensure product terminology, fabric descriptions, and garment details are accurate and aligned with merchandising information.
• Support SEO optimization through relevant product keywords and search-friendly descriptions.
• Maintain and update product copy across internal systems, content management platforms, and retailer portals.
• Coordinate with E-commerce and Sales teams to meet product launch deadlines and seasonal content requirements.
• Manage multiple writing assignments across brands and categories while meeting established timelines.
• Maintain brand voice guidelines and ensure consistency across all written communications.

Position Requirements

Qualifications

• Experience in copywriting, content development, marketing, or related functions.
• Strong writing, editing, proofreading, and storytelling skills.
• Understanding of apparel terminology, garment construction, fabrications, and fashion trends.
• Experience writing product descriptions, e-commerce content, and marketing materials.
• Ability to adapt writing style across multiple brands and target consumers.
• Familiarity with SEO best practices and digital content optimization.
• Strong attention to detail and ability to manage multiple deadlines.
• Proficiency in Microsoft Office and content management platforms.
• Ability to collaborate with Creative, Marketing, Merchandising, Sales, and E-commerce teams.
• Experience in wholesale apparel, fashion, retail, or consumer products preferred.
• Bachelor's degree in English, Communications, Marketing, Journalism, or a related field preferred, or equivalent professional experience.

Salary Range: $70K - $75K*Actual base salary for this role within the above range will be based upon experience, qualifications and/or assigned unit.

We are an EEO/Affirmative Action Employer. All qualified applicant swill receive consideration for employment without regard to race, color, religion, sex, national origin, disability or protected veteran status.

Full-Time/Part-Time Full-Time

Shift Days

City

State

Key Word

Position Copywriter, Wholesale Apparel

Division Premier Brands Group Holdings

Exempt/Non-Exempt Exempt

Open Date 11/3/2026

This position is currently accepting applications.