Coordinator-Marketing & Public Relations

Baptist Memorial Health Care Corporation; Union City (TN); On-site; USD 45,000 - 65,000; Full time

Job summary

Baptist Memorial Health Care Corporation in Union City, TN seeks a Coordinator-Marketing & Public Relations to lead client relations and drive growth for Women's Health Center and Comprehensive Breast Program.

The role promotes partnerships with industry and community providers, develops strategic marketing plans, and uses established processes to increase market share and hospital revenue. Requires 2 years in sales/marketing and a BA/BS.

Qualifications

• 2 years experience in sales and marketing.
• BA or BS in related field.
• Ability to effectively communicate to external customers.

Responsibilities

• Integrates employer/community relation activity with market hospital systems to promote retention of existing accounts.
• Plans and develops strategic direction through analysis of department activities to ensure optimal employer and community opportunities.
• Implements the marketing activities within the defined budget.
• Provides consultation and support services through assessment and follow-up intervention to satisfy internal and external customers.
• Develops primary and collateral marketing pieces representing the network product lines and markets the center, mobile, and modalities.
• Assists in preparing annual mobile budget by reviewing community historical cost, strategic planning for next fiscal year and by evaluating employer needs ensure fiscal accountability.
• Participates in development of new programs/services.
• Completes assigned goals.

Skills

Sales & Marketing

Client relations

Communication

Education

BA/BS in related field

Job description

Coordinator-Marketing & Public Relations

Union City, TN, United States

Job Info

• Job Identification 45918
• Job Category MARKETING
• Business Unit BMH Union City Hospital
• Department Marketing

Job Description

Job Summary

Job Summary

Manages overall client base, promotes client retention and provides customer services for Women's Health Center and Comprehensive Breast Program. Works with industry, community partners, healthcare providers and BHSG to generate new business by leading client relations team. Uses established sales and marketing processes to increase market share and generate hospital revenue. Facilitate access, enhancement, and strategic planning goal achievement for Women's Health Center, including mobile and Comprehensive breast program. Under the general direction of the Administrative Director of WHC, responsible for one 8 hour shift per day, 5 days per week. Performs other duties as assigned.

Required Population Served

Job Responsibilities

Job Responsibilities

Integrates employer/community relation activity with market hospital systems to promote retention of exisiting accounts.

Plans and develops strategic direction through analysis of department activities to ensure optimal employer and community opportunities.

Implements the marketing activities within the defined budget.

Provides consultation and support services through assessment and follow-up intervention to satisfy internal and external customers.

Develops primary and collateral marketing pieces representing the network product lines and markets the center, mobile, and modalities.

Assists in preparing annual mobile budget by reviewing community historical cost, strategic planning for next fiscal year and by evaluating employer needs ensure fiscal accountability.

Participates in development of new programs/services.

Completes assigned goals.

Specifications

Experience

Description

2 years experience in sales and marketing.

Education

Description

BA or BS in related field.

Training

Description

Special Skills

Description

Ability to effectively communicate to external customers the services provided at the entity.

Licensure

Description

Reporting Relationships

Does this position formally supervise employees? If set to YES, then this position has the authority (delegated) to hire, terminate, discipline, promote or effectively recommend such to manager.

Reporting Relationships

Yes

No

Functional Demands

Label

Short Description

Full Description

Sedentary

Very light energy level

Lift 10lbs. box overhead. Lift and carry 15lbs. Push/pull 20lbs. cart

Light

Moderate energy level

Lift and carry 25-35lbs. Push/pull 50-100lbs. (ie. empty bed, stretcher)

Medium

High energy level

Lift and carry 40-50lbs. Push/pull +/- 150-200lbs. (Patient on bed, stretcher) Lateral transfer 150-200lbs. (ie. Patient)

Very high energy level

Lift over 50lbs. Carry 80lbs. a distance of 30 feet. Push/pull > 200lbs. (ie. Patient on bed, stretcher). Lateral transfer or max assist sit to stand transfer.

Functional Demands Rating

Sedentary

Light

Medium

Activity Level Throughout Workday

Physical Activity Requirements - Sitting

Frequent

Physical Activity Requirements - Standing

Physical Activity Requirements - Walking

Frequent

Physical Activity Requirements - Climbing (e.g., stairs or ladders)

Frequent

Physical Activity Requirements - Carry objects

Frequent

Physical Activity Requirements - Push/Pull

Frequent

Physical Activity Requirements - Twisting

Frequent

Physical Activity Requirements - Bending

Frequent

Physical Activity Requirements - Reaching Forward

Frequent

Physical Activity Requirements - Reaching Overhead

Frequent

Physical Activity Requirements - Squat/Kneel/Crawl

Occasional

Physical Activity Requirements - Wrist position deviation

Occasional

Physical Activity Requirements - Pinching/fine motor activities

Occasional

Physical Activity Requirements - Keyboard use/repetitive motion

Occasional

Physical Activity Requirements - Taste or smell

Physical Activity Requirements - Talk or hear

Sensory Requirements

Near Vision

Far Vision

Depth Perception

Hearing

Accurate

Accurate

Not Anticipated

Environmental Requirements - Chemical

Not Anticipated

Environmental Requirements - Airborne Communicable Diseases

Not Anticipated

Environmental Requirements - Extreme Temperatures

Not Anticipated

Environmental Requirements - Radiation

Not Anticipated

Environmental Requirements - Uneven Surfaces or Elevations

Anticipated

Not Anticipated

Environmental Requirements - Dust/Particular Matter