Content Writer

Energy Innovation Corp; Harrisonburg (VA); On-site; USD 79,000 - 119,000; Full time

Benefits offered by this job

Mentor

Generous benefits

Growth opportunities

Job summary

InnovateLabs in Harrisonburg, VA is seeking a Content Writer to translate customer insights into sharp campaign briefs and landing pages that drive demo bookings.

This contract role offers $79,000–$119,000 per year, mentorship, generous benefits, and growth opportunities as you build a local VA territory and partner with product teams.

Qualifications

• Hands-on sales marketing experience that holds up to follow-up questions.
• A VA sensibility, or genuine curiosity about this market.
• Detail-oriented approach with a commitment to accuracy.
• Sound instincts for reading a room you've never been in before.

Responsibilities

• A knack for translating customer insights into sharper campaign briefs
• Collaborate with product teams to position new offerings in the Harrisonburg region
• Hunt for partnership angles no one in Harrisonburg, VA has tried
• Test messaging variations and iterate based on performance data
• Map buyer pain to InnovateLabs's pitch deck, slide by slide
• Win back the accounts a previous Content Writer let slip
• Steer InnovateLabs prospects from interest to invoice without friction
• Build landing pages that turn Harrisonburg curiosity into demo bookings

Skills

Sales experience

VA market sense

Detail orientation

People-reading instincts

Job description

The Content Writer we're after at InnovateLabs can build a VA territory from a list of names and a lot of nerve. What InnovateLabs is really offering: $79,000 - $119,000 for 7 years of Lead Generation, plus growth that does not stall at the door.

Key Responsibilities

• A knack for translating customer insights into sharper campaign briefs
• Collaborate with product teams to position new offerings in the Harrisonburg region
• Hunt for partnership angles no one in Harrisonburg, VA has tried
• Test messaging variations and iterate based on performance data
• Map buyer pain to InnovateLabs's pitch deck, slide by slide
• Win back the accounts a previous Content Writer let slip
• Steer InnovateLabs prospects from interest to invoice without friction
• Build landing pages that turn Harrisonburg curiosity into demo bookings

What You'll Bring

• Hands-on sales marketing experience that holds up to follow-up questions
• A VA sensibility, or genuine curiosity about this market
• Detail-oriented approach with a commitment to accuracy
• Sound instincts for reading a room you've never been in before

InnovateLabs keeps sales marketing systems running for clients who never think about them, which is the quietly-ambitious Harrisonburg, VA point. Kindness and high standards live together comfortably on this human-first Harrisonburg team.

Combine $79,000 - $119,000 with growth, generous benefits, and a mentor, and you have the reason people stay at InnovateLabs for years.

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