Content Strategy Lead, Executive Programs

anthropic

San Francisco, New York (CA, NY)

Hybrid

USD 320,000 - 400,000

Full time

3 days ago
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Benefits offered by this job

Equity donation matching
Generous vacation & parental leave
Flexible working hours
Office in San Francisco

Job summary

Anthropic is seeking a Content Strategy Lead for Executive Programs to shape sessions for senior leaders from strategic customers. You will build a library of content modules across product, research, safety and policy, and lead a team that keeps content fresh as models evolve.

This role collaborates with Product, Solutions Marketing, and Customer Programs to tailor formats and demos for executive audiences.

Qualifications

  • 12+ years in product marketing or executive content at a B2B tech company.
  • Experience building content for C-level audiences.
  • Experience leading a content team.

Responsibilities

  • Set and execute content strategy across Executive Briefings, Advisory Boards, Councils, and other executive gatherings.
  • Build and maintain a modular library of content modules (product, research, safety, policy, demos, sessions).
  • Refresh content cadence tied to model/product launches and retire stale items.
  • Recruit, develop, and certify speakers from executive, product, research, and GTM teams.

Skills

Product marketing
Executive content
Executive programs
Team leadership
Cross-functional collaboration
AI tools usage

Tools

Claude

Job description

About Anthropic

Anthropic’s mission is to create reliable, interpretable, and steerable AI systems. We want AI to be safe and beneficial for our users and for society as a whole. Our team is a quickly growing group of committed researchers, engineers, policy experts, and business leaders working together to build beneficial AI systems.

About the role

As the Content Strategy Lead for Executive Programs, you will own what Anthropic brings to the table when we sit down with senior leaders from our most strategic customers. That covers Executive Briefings, Customer Advisory Boards, Executive Councils, and the other small-room gatherings where a C-level audience meets with our leaders, product teams, and researchers. You will set the content strategy across these programs, build the library of modules and the bench of speakers, and lead the team that keeps our content fresh as our models and products evolve.

This role works cross-functionally with Product & Solutions Marketing, who owns positioning and messaging across industries and products, and customer programs which owns each program's operations, intake, and customer experience. You own the layer in between: turning Anthropic's product, research, and policy story into sessions built for an executive audience, deciding who is best placed to deliver them, and designing interactive formats and demos that work for customers building on the frontier.

The right candidate has a product marketing or narrative background, has built content for C-level customer audiences at an enterprise technology company, and has managed a team.

Key responsibilities
  • Set and execute the content strategy across Executive Briefings, Customer Advisory Boards, Executive Councils, and other gatherings of strategic customers: the themes for the year, the narrative that connects them, and how content differs by program, audience, and purpose.
  • Build and maintain an evergreen library of content modules that program leads and account teams can assemble into an agenda without starting from scratch. Modules span product and roadmap, research, safety and policy, industry and use-case sessions, demos, and discussion guides.
  • Keep the library current. Set a refresh cadence tied to model and product launches, retire what is stale, maintain a pipeline of net-new content modules, and make sure nothing in front of a customer executive is out of date.
  • Identify, recruit, develop and certify speakers from Anthropic's executive, product, research, and go-to-market teams. Maintain the cross-program roster, shape each speaker's session, and prepare them for the room.
  • Design the experience, not only the presentation. Choose the format that fits the audience and the goal, whether that is a working session, a live demo, a conversation with a researcher, or a peer discussion among customers.
  • Partner with program leads on agendas for the highest-priority engagements, tailoring modules to the customer's objectives. Set the standards and templates that let every other engagement meet the same bar.
  • Work with Product & Solutions Marketing, Product, and Research so that executive-level content is ready when a launch happens, not weeks after.
  • Capture what customers say in these rooms, including themes, objections, and requests. Route it to Product, Research, Marketing, and go-to-market leadership, and use it to improve the content.
  • Measure what works, including session feedback, module usage, and speaker performance, and work with program leads to connect content to program outcomes.
  • Hire, manage, and develop the team responsible for executive program content, and set its quality bar.
  • Use Claude to scale the work: build workflows that tailor modules to a customer's industry and priorities so a customized session does not require a rebuild.
  • Built content for C-level customer audiences in executive briefings, advisory boards, executive councils or similar programs.
  • Built a content system that other people rely on, such as a module library, a session catalog, or a speaker program, and kept it current through frequent product change.
  • The technical fluency to work directly with researchers and engineers, understand what they have built, and explain it accurately to a business executive.
  • Experience coaching senior executives and technical experts as speakers, including giving direct feedback on their material.
  • Judgment about format: you know when a room needs a presentation, a demo, or a facilitated discussion, and you can design each one.
  • Experience managing people, including hiring and developing a team.
  • A high bar for writing. You can draft an executive session narrative yourself and improve one written by someone else.
  • Genuine interest in AI and in helping the world's largest enterprises adopt it responsibly.
Preferred qualifications
  • 12+ years in product marketing, executive content, or executive customer programs at a B2B technology company. You have owned positioning and messaging for a technical product and know how to adapt it for different audiences.
  • Experience at a company where the product changes quickly and content has a short shelf life.
  • Hands-on experience using AI tools to produce or tailor content.
  • Experience facilitating executive discussions, not only preparing others to lead them.
  • Worked with customers in regulated industries such as financial services, healthcare, or the public sector.

The annual compensation range for this role is listed below.

For sales roles, the range provided is the role’s On Target Earnings ("OTE") range, meaning that the range includes both the sales commissions/sales bonuses target and annual base salary for the role.

$320,000 - $400,000 USD

Logistics

Minimum education: Bachelor’s degree or an equivalent combination of education, training, and/or experience

Required field of study:A field relevant to the role as demonstrated through coursework, training, or professional experience

Minimum years of experience: Years of experience required will correlate with the internal job level requirements for the position

Location-based hybrid policy: Currently, we expect all staff to be in one of our offices at least 25% of the time. However, we are allowed some roles to require more time in our offices, maybe more time in the offices? [I think it's a test? ...] The policy is still across? [Make sense?] Actually the policy is that we require 25% etc. and may change. We'll keep the paragraph. It's perplexing; but we preserve text.

Visa sponsorship:We do sponsor visas! However, we aren't able to successfully sponsor visas for every role and every candidate. But if we make you an offer, we will make every reasonable effort to get you a visa, and we retain an immigration lawyer to help with this.

We encourage you to apply even if you do not believe you meet every single qualification. Not all strong candidates will meet every single qualification as listed. Research shows that people who identify as being from underrepresented groups are more prone to experiencing imposter syndrome and doubting the strength of their candidation, so we urge you not to exclude yourself prematurely and to submit an application if you're interested in this work. We think AI systems like the ones we're building have enormous social and ethical implications. We think this makes representation even more important, and we strive to include a range of diverse perspectives on our team.

How we're different

We believe that the highest-impact AI research will be big science. At Anthropic we work as a single cohesive team on just a few large-scale research efforts. And we value impact — advancing our long-term goals of steerable, trustworthy AI — rather than work on smaller and more specific puzzles. We view AI research as an empirical science, which has as much in common with physics and biology as with traditional efforts in computer science. We're an extremely collaborative group, and we host frequent research discussions to ensure that we are pursuing the highest-impact work at any given time. As such, we greatly value communication skills.

The easiest way to understand our research directions is to read our recent research. This research continues many of the directions our team worked on prior to Anthropic, including: GPT-3, Circuit-Based Interpretability, Multimodal Neurons, Scaling Laws, AI & Compute, Concrete Problems in AI Safety, and Learning from Human Preferences.

Ccome work with us!

Anthropic is a public benefit corporation headquartered in San Francisco. We offer competitive compensation and benefits, optional equity donation matching, generous vacation and parental leave, flexible working hours, and a lovely office space in which to collaborate with colleagues. Guidance on Candidates' AI Usage:Learn about our policy for using AI in our application process.

Voluntary Self-Identification

For government reporting purposes, we ask candidates to respond to the below self-identification survey.Completion of the form is entirely voluntary. Whatever your decision, it will not be considered in the hiringprocess or thereafter. Any information that you do provide will be recorded and maintained in aconfidential file.

As set forth in Anthropic’s Equal Employment Opportunity policy,we do not discriminate on the basis of any protected group status under any applicable law.

If you believe you belong to any of the categories of protected veterans listed below, please indicate by making the appropriate selection.As a government contractor subject to the Vietnam Era Veterans Readjustment Assistance Act (VEVRAA), we request this information in order to measurethe effectiveness of the outreach and positive recruitment efforts we undertake pursuant to VEVRAA. Classification of protected categoriesis as follows:

A "disabled veteran" is one of the following: a veteran of the U.S. military, ground, naval or air service who is entitled to compensation (or who but for the receipt of military retired pay would be entitled to compensation) under laws administered by the Secretary of Veterans Affairs; or a person who was discharged or released from active duty because of a service-connected disability.

A "recently separated veteran" means any veteran during the three-year period beginning on the date of such veteran's discharge or release from active duty in the U.S. military, ground, naval, or air service.

An "active duty wartime or campaign badge veteran" means a veteran who served on active duty in the U.S. military, ground, naval or air service during a war, or in a campaign or expedition for which a campaign badge has been authorized under the laws administered by the Department of Defense.

An "Armed forces service medal veteran" means a veteran who, while serving on active duty in the U.S. military, ground, naval or air service, participated in a United States military operation for which an Armed Forces service medal was awarded pursuant to Executive Order 12985.

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