Content Strategy & Insights Lead, AI-Driven Growth

PIMCO Ltd. - Pacific Investment Management Company; New York (NY); On-site; USD 120,000 - 130,000; Full time

Job summary

PIMCO is seeking a strategic Manager, Content Strategy & Insights to drive the future of content marketing. Translate complex investment themes into compelling content strategies, synthesize data into actionable recommendations, and scale content creation, distribution, discovery, and optimization.

The role partners with investment, channel, and regional marketing teams to connect strategy, measurement, technology, and AI-driven capabilities into a cohesive operating model.

Qualifications

• 5-8 years of experience in content marketing, product marketing, investment marketing, strategy, or related disciplines within asset management or financial services.
• Strong understanding of financial markets, investment concepts, and client communications.
• Demonstrated success developing and executing integrated marketing and content strategies.
• Experience leveraging data, audience insights, and market intelligence to inform decision-making.
• Excellent writing, presentation, and executive communication skills.
• Experience with content management systems, analytics platforms, marketing technologies, and emerging AI capabilities.

Responsibilities

• Content strategy & Narrative development: Develop content strategies aligned with business objectives and client needs.
• Audience, Market & Competitive Intelligence: Conduct competitive and market intelligence analyses and synthesize insights.
• Measurement, Optimization & Discoverability: Establish measurement frameworks and evaluate content performance.
• AI Innovation & Enablement: Explore AI-enabled workflows to improve efficiency and scalability.
• Partner with marketing teams to enhance content discovery and editorial priorities.
• Collaborate with investment teams and regional marketing to align programs across channels.

Skills

Analytical skills

Strategic thinking

Project management

Executive communication

Strong writing

Education

Bachelor's degree in Marketing/Communications/Business/Finance

CFA/CAIA or MBA preferred

Tools

Content management systems

Analytics platforms

Marketing technologies

AI capabilities

Job description

PIMCO is seeking a strategic Manager, Content Strategy & Insights to drive the future of content marketing. Translate complex investment themes into compelling content strategies, synthesize data into actionable recommendations, and scale content creation, distribution, discovery, and optimization.

The role partners with investment, channel, and regional marketing teams to connect strategy, measurement, technology, and AI-driven capabilities into a cohesive operating model.