Content Strategy & Creative Lead

Serv Recruitment Agency; Franklin (TN); On-site; USD 90,000 - 130,000; Full time

Job summary

Serv is recruiting on behalf of Making Pretty Spaces for a Creative & Content Lead. This in-person role in Franklin, TN directs the full content engine, from ideation through distribution, enabling the founder to focus on camera appearances and strategic growth.

The ideal candidate has proven experience in content strategy, planning, and leadership across multiple social platforms, with strong organizational skills and a proactive mindset.

Qualifications

• Experience leading content strategy across platforms.
• Ability to plan, execute and scale content initiatives.
• Experience managing editors, creatives, or contractors.
• Strong organizational and workflow management skills.
• Comfortable in a fast-paced, entrepreneurial environment.

Responsibilities

• Own the overall creative content strategy across platforms.
• Plan content proactively and move from reactive posting to structured planning.
• Translate ideas and founder input into clear content plans and campaigns.
• Write scripts, plan shots, and define filming needs.
• Oversee content production and manage editors/contractors.
• Coordinate content editing and feedback through the team.
• Distribute content across Instagram, Facebook, TikTok, Pinterest, etc.
• Leverage existing content for new campaigns and paid ads.
• Build systems to improve efficiency and reduce bottlenecks.
• Serve as the central orchestrator for all content efforts.

Skills

Content strategy

Creative direction

Social media leadership

Content planning

Project management

Job description

Serv is recruiting on behalf of Making Pretty Spaces for a Creative & Content Lead. This in-person role in Franklin, TN directs the full content engine, from ideation through distribution, enabling the founder to focus on camera appearances and strategic growth.

The ideal candidate has proven experience in content strategy, planning, and leadership across multiple social platforms, with strong organizational skills and a proactive mindset.