Content Strategist

Immersive; United States; Hybrid; USD 60,565 - 100,942; Full time

Benefits offered by this job

Time off and flexible remote working

25 days annual leave + volunteering &’

Birthday off

Pension and private healthcare

Learning and development funds

Job summary

Immersive Labs is seeking a Content Strategist who will own content quality and operations within the Product organization. You’ll partner with GTM, Customer Experience, Product, and Marketing to ensure content aligns with our style guide and tone, while building AI-driven solutions to scale quality across cybersecurity content, platform copy, and marketing assets.

You’ll actively prototype, deploy, and iterate AI agents (Claude/Gemini) that help teams maintain voice, accessibility, and accuracy

Qualifications

• Experience thinking strategically about content and how it flows across an organization.
• Experience with content at scale (2+ years) including copyediting, strategy or operations.
• Hands-on with AI and building agents that improve content quality.
• Experience building or collaborating on Claude agents or automation workflows.
• Comfort using Claude Code to build agents/workflows and prompt Gemini effectively.
• Strong ability to articulate content standards and maintain consistency across teams.

Responsibilities

• Own content quality and operations within our Product organization.
• Partner with GTM, Customer Experience, Product, and Marketing to ensure content aligns with style and tone.
• Maintain high-quality content across gated cybersecurity materials, platform copy, and marketing assets.
• Build and deploy AI agents to maintain quality and consistency at scale.
• Prototype and deploy AI-powered fixes; iterate based on team feedback.

Skills

Content strategy

Content at scale

AI agent tooling

Claude agents

Claude Code

Quality mindset

Independent communicator

Tech/cybersecurity familiarity

Tools

Gemini

Claude Chat

Claude Cowork

Claude Code

Job description

A platform you can believe in: Immersive One is the leading cyber resilience solution across the globe.

Build and scale a best in class platform alongside a team of the brightest minds in cybersecurity! At Immersive, we’re uniquely positioned to future-proof organizations against any cyber challenge. If that excites you, read on!

Immersive helps prove and improve your cyber resilience, by simulating real-world threats, testing your skills, and measuring performance. We put your readiness to the ultimate test. From sharpening technical capabilities to making high-pressure decisions, our platform allows you to assess every angle, pinpoint areas for growth, and prove your ability to tackle evolving threats with unwavering confidence.

https://www.immersivelabs.com/why-immersive-labs

Immersive was founded in 2017, from a cargo container in Bristol, UK. We’ve grown to over 300 employees globally, announced funding of more than £150 million and been voted a Best place to work on multiple occasions!

https://www.immersivelabs.com/company/our-story

We encourage people of all different backgrounds and identities to apply. We are committed to maintaining an inclusive, supportive place for you to be you and do your very best work.

Content Strategist - Remote in UK

Immersive is hiring! Could you be our next Content Strategist?

We're looking for a content strategist to own content quality and operations within our Product organization at Immersive. This is a permanent, standalone role reporting to the Senior Manager, Product - based out of our Bristol Hub, Hybrid, or Remote (UK).

You’ll partner with GTM, Customer Experience, Product, and Marketing teams to understand how content is written, ensure it aligns with our style guide and tone of voice, and help them maintain consistently high-quality content. You’ll work with gated cybersecurity content and highly visible material - platform copy, website content, marketing materials - spanning beginner to CISO audiences.

You’ll build and deploy AI agents that help teams maintain quality and consistency at scale. For example, you might create agents that:

• Copyedit in accordance with our style guide

• Support teams to write content in our voice

• Identify where quality is slipping

You’ll use Gemini, Claude Chat, Claude Cowork, and Claude Code to experiment, prototype, and roll out solutions that make it easier for teams to get it right. Accessibility is central to everything you build - content quality, readability, and accessibility standards are baked into your workflows and tools.

You should apply if (we know it’s tough, but please try to avoid the confidence gap. You don’t have to match all the listed requirements exactly to be considered for this role):

• You've got experience thinking strategically about content - whether that's operations, editorial strategy, content marketing, or systems. You understand how content flows through an organization and where it breaks down. You're comfortable dealing with complex technical topics and can communicate them clearly to a range of personas.

• You've worked with content at scale for at least two years - copyediting, strategy, operations, or quality assurance. You're hands-on with AI and like building agents. Ideally, you have:

• Experience building or collaborating on Claude agents or automation workflows

• Comfort using Claude Code to build custom agents and workflows, or you learn it quickly

• Advanced skill at prompting Claude and Gemini to solve business problems

• You're passionate about quality and consistency - you have strong opinions about good content and you're not afraid to advocate for our standards. You work independently and communicate well across disciplines. You ship solutions; you can move from identifying a problem to prototyping and deploying an AI-powered fix, then iterate based on feedback from the teams using it.

• Technology or cybersecurity experience or working within a SaaS company would be desirable but not essential

What else we’re looking for

• You’re a fast learner who can pick up our style guide and house tone of voice right away. You adapt when business priorities shift, and you're comfortable juggling competing demands.

• You work well independently and you're a strong communicator. You'll reach out to our Cyber, Product, Marketing, and GTM teams to discuss edits, ask questions about content, and verify technical accuracy. You're comfortable working across disciplines and translating feedback between different stakeholders.

• Knowledge of core cybersecurity concepts and tooling is a plus, but not required.

Immersive’s growth has been fuelled by our values that underpin everything we do, here’s how they relate to this role:

• Driven - We push the boundaries of innovation, acting swiftly to achieve ambitious outcomes. Our drive embodies a culture of ambition, where challenges are stepping stones to excellence.

• Inclusive - Our strength lies in diversity, fostering a culture where every individual contributes to our collective strength. We champion open dialogue and empathy, ensuring a collaborative, inclusive workplace.

• Customer Centric - We seek to develop deep relationships with our customers to help them achieve their business outcomes. We exceed our customers and partners' expectations by crafting products, services and experiences that surprise, delight and ensure they feel valued and supported every day.

• One Team - We are a talented global team working together to achieve our vision. Central to our ethos, resilience means adapting and thriving in adversity. It guides our innovation, ensuring we and our clients are prepared for the future.

We encourage people of all different backgrounds and identities to apply. We are committed to maintaining an inclusive, supportive place for you to be you and do your very best work. Excited by the above? We’re ready to receive your application!

As well as an inclusive, supportive place for you to be you. We offer an extensive range of benefits so you can do your very best work:

• Time off, flexible and remote working so you can work when is best for you, includes 25 days annual leave + 2 volunteering days and your birthday off

• The longer you are with Immersive, the more holiday days you get, up to a maximum of 30 days after five years of service

• Look after your family and yourself with enhanced parental leave, mindfulness groups, critical illness cover, 7% matched pension, private healthcare plan and more

• Career and learning development through the platform, a dedicated professional development fund and our ‘Learn Anything’ fund - which enables you to learn anything that’s not work!

• Recognition & Rewards for doing great work and living our values and behaviours

• Informal or formal flexible working options, e.g. flexible start and finish times, reduced hours

• We have a vibrant team culture with team events throughout the year. Our socials have included everything from pottery painting and paper mask making, to dungeons and dragons!

• When you do visit the UK hub, getting there is easy: we’re based in the centre of Bristol, just a 10 minute walk from the train station. We also offer railcard loan and cycle scheme to buy a new bike

Find out more about life at Immersive Labs https://careers.immersivelabs.com

If you would like to read more about what you can expect from our recruitment process, you can visit our dedicated interview process page.