Content Strategist

Career Center at Portland State University

Portland (OR)

On-site

USD 76,000 - 86,000

Full time

3 days ago

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Benefits offered by this job

Healthcare (95% premium paid)

Retirement plan

Vacation and reduced tuition rates for

Employee, spouse or dependent at OSU/O

Job summary

Portland State University offers a Content Strategist role focused on elevating the university’s narrative across channels and audiences. You will lead multi‑channel strategies to showcase programs, research, and initiatives, driving enrollment and community engagement.

You will work within University Marketing and Communications, report to the Associate Vice President for Marketing and Brand Strategy, and partner with campus teams to ensure data‑informed, high‑impact content.

Qualifications

Bachelor’s degree in Marketing, Communications, Journalism, English, or related field.
Minimum of three years of professional experience with content marketing, digital strategy, and copywriting.
Proficiency with enterprise CMS (Drupal, WordPress), Google Analytics, SEO tools (Semrush, Moz), and project management software.
Strong writing and project management skills and demonstrated capacity to balance competing stakeholder priorities.

Responsibilities

Leads multi‑channel narrative strategies to elevate the university’s institutional reputation.
Drives prospective student recruitment and deepens donor, alumni and community engagement.
Collaborates across teams to ensure compelling stories and strategic web content across the university’s channels.

Skills

Content marketing

Digital strategy

Copywriting

Project management

Strong writing

Education

Bachelor’s degree in Marketing, Communications, Journalism, English

Tools

Drupal

WordPress

Google Analytics

Semrush

Moz

Project management software

Job description

Position Announcement

Position Details

Proposed Start Date 02/01/2027 Classification Title Communications / Marketing Rank N - No Rank Working Title Content Strategist Department 101400 - OMC Marketing & Communications Position Number D90543 Representation UU - Unclassified Unrepresented Renewable Renewable End date, if applicable Position FTE 1 Tenure Status N - not applicable

Brief Description of PSU/School/Dept

Portland State University is Oregon’s most affordable public research university, located in the heart of one of America’s most dynamic cities. Our mission to "let knowledge serve the city" reflects our dedication to turning ideas into action — in Portland and around the world. The city is our campus, giving students unmatched access to career connections, a vibrant cultural scene and hands‑on learning experiences with hundreds of community partners.

More than 20,000 students from all backgrounds bring diverse perspectives to our classrooms and campus life, from the tree‑lined Park Blocks to the bustling Urban Plaza and state‑of‑the‑art science labs. We are proud of our world‑class faculty, groundbreaking research and international reputation for excellence in sustainability, community engagement and innovation.

Position Summary

The Content Strategist leads multi‑channel narrative strategies that elevate the university’s institutional reputation, drive prospective student recruitment, and deepen donor, alumni and community engagement. Sitting at the heart of University Marketing and Communications, the Content Strategist works across teams and with partners throughout the university to ensure that PSU consistently produces compelling stories and strategic web content that illuminate academic programs, share groundbreaking research, presidential initiatives, civic partnerships and student success stories, and elevate enrollment priorities with compelling, data‑informed content across the university’s web presence and all university‑owned media channels. The Content Strategist reports to the Associate Vice President for Marketing and Brand Strategy.

Minimum Qualifications

Bachelor’s degree in Marketing, Communications, Journalism, English, or a related field.
Minimum of three years of professional experience with content marketing, digital strategy, and copywriting.
Proficiency with enterprise Content Management Systems (e.g., Drupal, WordPress), Google Analytics, SEO tools (e.g., Semrush, Moz), and project management software.
Strong writing and project management skills and demonstrated capacity to balance competing stakeholder priorities.

Preferred Qualifications

Experience in working in higher education to support enrollment goals.
Working knowledge of email marketing platforms (e.g., Slate, MyEmma).

Key Cultural Competencies

Create an environment that acknowledges, encourages, and celebrates differences.
Function and communicate effectively and respectfully within the context of varying beliefs, behaviors, orientations, identities, and cultural backgrounds.
Seek opportunities to gain experience working and collaborating in diverse, multicultural, and inclusive settings with a willingness to change for continual improvement.
Adhere to all of PSU’s policies including the policies on Prohibited Discrimination & Harassment and the Professional Standards of Conduct.

Environmental Stewardship

Contributes to a culture of environmental stewardship, practices resource conservation, and actively works toward achieving long‑term sustainability goals.

Work Days/Hours

Monday through Friday, 40 hours per week, Schedule to be determined

Total Compensation Range & Benefits Statement

Salary is dependent on several factors, and new employees will typically start around the Q1 level to allow for later growth within the salary band. PSU has a structured process for determining starting compensation, taking into account years of related experience, applicable skills, knowledge and abilities, market parity, and internal equity.

The starting annual salary for this position will be between $75,687 and $86,274, but may be negotiated above this range, dependent upon the factors above, the budget of the hiring department, and approval from HR.

An excellent benefits package includes 95% premium paid healthcare; a generous retirement and vacation package; and reduced tuition rates for employee, spouse or dependent at any of the Oregon University System schools.

Please visit our total compensation calculator to see the full value of our benefits package.

Additional Information

Round one virtual interviews will take place the week of January 5th, 2027. Round two onsite interviews will take place the week of January 12th, 2027.

Does this position require the employee to drive a motor vehicle? No Background Check Required Yes Position End Date (if applicable) If you have questions

Supplemental Questions

* Please describe the degree program for your Bachelor's degree. (Open Ended Question)
* How did you first find out about this position?
- PSU Website
- Indeed.com
- HERCJobs
- Urban League of Portland
- Hispanic Metropolitan Chamber
- Oregon Employment Department
- Social Media
- Person Referral
- Career Builder
- Glass Door
- Other - Please describe in the next Question
If you selected Other, please describe. (Open Ended Question)