Content Specialist

American Pride Bank; Macon (GA); On-site; USD 50,000 - 68,000; Full time

Job summary

American Pride Bank is seeking a Content Specialist with 1-3 years of experience to be the creative production engine of our marketing team. This hands-on, high-volume role fits a strong designer who also writes well and cares deeply about getting the details right.

On any given week you might design a branch promotion, build a set of social graphics, lay out a brochure for print, shoot photos at a community event, and proof a rate sheet before it goes out.

Qualifications

• 1–3 years of experience in content design or marketing.
• Hands-on, high-volume production with strong attention to detail.
• Ability to write clear, engaging copy and design compelling visuals.

Responsibilities

• Design marketing collateral across digital and print (social, emails, banners, brochures).
• Create and edit photo and video content for campaigns and events.
• Write copy for social posts, emails, web pages, and promotions.
• Maintain brand guidelines and reusable templates for speed.
• Coordinate print production, proofs, and vendor relationships.
• Support the social content calendar and community monitoring.

Skills

Graphic Design

Content Writing

Brand Stewardship

Photography

Video Editing

Social Media

Project Coordination

Tools

Adobe Creative Suite

InDesign

Photoshop

Illustrator

Canva

Job description

We are looking for a Content Specialist with 1-3 years of experience to be the creative production engine of our marketing team. This is a hands‑on, high-volume role for a strong designer who also writes well and cares deeply about getting the details right.

On any given week you might design a branch promotion, build a set of social graphics, lay out a brochure for print, shoot photos at a community event, and proof a rate sheet before it goes out.

This is an excellent role for someone early in their career who wants real ownership of the work they produce, exposure to every part of a marketing function, and a portfolio that grows fast. Reporting to the Director of Marketing & Communications, you will work day to day with the Marketing Manager.

We are looking for a Content Specialist with 1-3 years of experience to be the creative production engine of our marketing team. This is a hands‑on, high-volume role for a strong designer who also writes well and cares deeply about getting the details right.

On any given week you might design a branch promotion, build a set of social graphics, lay out a brochure for print, shoot photos at a community event, and proof a rate sheet before it goes out.

This is an excellent role for someone early in their career who wants real ownership of the work they produce, exposure to every part of a marketing function, and a portfolio that grows fast. Reporting to the Director of Marketing & Communications, you will work day to day with the Marketing Manager.

Key Responsibilities

Graphic Design

• Design marketing collateral across digital and print, including social graphics, email templates, web banners, flyers, brochures, rate cards, branch and digital signage, event materials, and presentation decks.
• Work confidently in Adobe Creative Suite (InDesign, Photoshop, Illustrator) and Canva, choosing the right tool for the job and the deadline.
• Design within the established American Pride Bank brand system, and bring ideas for how to extend it thoughtfully.
• Turn around high-quality work with both speed and polish.
• Use Generative AI (GenAI) tools responsibly to accelerate drafting and ideation, with careful human review and editing before anything ships.

Content Creation

• Write and edit clear, engaging copy for social posts, emails, web pages, blog articles, internal announcements, and event promotions.
• Adapt tone and length appropriately for each channel and audience.
• Develop content ideas that highlight the bank's customers, employees, and community involvement.
• Use Generative AI (GenAI) tools responsibly to accelerate drafting and ideation, with careful human review and editing before anything ships.

Brand Stewardship

• Apply brand guidelines consistently across assets and channels
• Build and maintain reusable templates that make the whole team faster.
• Own the organization of the brand asset library, including logos, photography, fonts, and file versioning, so the team can always find the current version.

Photography & Video

• Capture social media style photo and video at branch events, community sponsorships, ribbon cuttings, and employee moments.
• Edit and retouch images for use across web, social, print, and internal channels.

Social Media Content Support

• Produce the creative assets that fill the social content calendar.
• Support publishing and community monitoring alongside the Marketing Manager, escalating anything that needs a response from Compliance or Retail.

Print & Production Coordination

• Prepare print-ready files with correct specifications, bleeds, color profiles, and dimensions.
• Coordinate with print vendors on quotes, proofs, timelines, and delivery.
• Review physical proofs carefully before anything goes to production.
• Help track inventory of printed materials across branches so locations are never out of what they need.

Project Support

• Track deadlines across many concurrent projects and flag conflicts early.
• Maintain organized project files and archives.