Content Promotions & Growth Lead

Caesars Sportsbook & Casino; Las Vegas (NV); On-site; USD 60,000 - 75,000; Full time

Benefits offered by this job

Medical insurance

Vision insurance

Dental insurance

Life insurance

Disability insurance

401(k) matching

Paid time off

Paid holidays

Incentive bonus

Cash bonuses

Job summary

Caesars Sportsbook & Casino is seeking a Content Promotion Strategy Manager to lead the development and execution of content promotion strategies across Caesars iGaming brands. The role focuses on driving player engagement, retention, and profitable growth, coordinating promotional workflows and ensuring regulatory compliance.

You will work with CRM, Promotion Execution, Publishing, Studio, VIP, and property operations to design promotions, forecast costs, and measure ROI.

Qualifications

• 3+ years of experience in iGaming or online sports.
• Exceptional communication, negotiation, and stakeholder management abilities.

Responsibilities

• Assist the Sr. Director of Content Promotion Strategy in leading the design & implementation of the content promotion strategy across all Caesars iGaming brands.
• Forecast promotional cost, redemption, and player-value impact of all content promotions.
• Partner across key stakeholder teams such as CRM, Promotion Execution, Publishing, Studio, VIP, and property operations.
• Evaluate and report on offer ROI, NGR impact, customer engagement, and retention metrics and make optimization recommendations.
• Effectively lead a team of one or more specialists to support in the promotions workflow process.
• Act as key promotions point of contact for game suppliers.
• Develop strategies to profitably cross-sell players between game categories.
• Ensure all promotions and communications meet advertising, regulatory and legal standards.
• Work closely with Creative Studio to deliver exciting on brand content (both visual and copy) for promotions.
• Partner with Caesars property and loyalty marketing teams leverage property assets for player promotions.
• Conduct regular and comprehensive competitive analysis reporting and recommendations for content promotions campaigns.
• Manage the promotional communications tracker and translate plans into assignments, timelines, creative requests, and Wrike tickets for the team.
• Oversee the communications review and approval process, deployment schedules, targeting criteria, and applicable markets prior to launch.
• Manage the development, review, and promotional Terms & Conditions, confirming materials are prepared and properly documented.
• Build and maintain KQC's for promotional campaigns, ensuring the Publishing team has accurate information to execute.

Skills

iGaming experience

Stakeholder management

Communication skills

Analytical thinking

Tools

Microsoft Outlook

Microsoft Word

Microsoft Excel

Job description

Caesars Sportsbook & Casino is seeking a Content Promotion Strategy Manager to lead the development and execution of content promotion strategies across Caesars iGaming brands. The role focuses on driving player engagement, retention, and profitable growth, coordinating promotional workflows and ensuring regulatory compliance.

You will work with CRM, Promotion Execution, Publishing, Studio, VIP, and property operations to design promotions, forecast costs, and measure ROI.