Content Marketing Strategist: Messaging & Positioning

Esri; Redlands (CA); On-site; USD 93,600 - 162,240; Full time

Benefits offered by this job

Medical, dental, and vision benefits

401(k) and profit-sharing programs

80 hours minimum vacation leave

Twelve paid holidays annually

Job summary

A leading GIS technology company in California is seeking a seasoned Content Strategist to create compelling messaging and content that defines market understanding. Responsibilities include developing content strategies, producing high-impact materials, and managing contributors. The ideal candidate has over 8 years of experience and a strong portfolio of strategic messaging. Offering a competitive salary and benefits in an inclusive environment, this role fosters innovation through collaboration across teams.

Qualifications

• 8+ years developing messaging and marketing content, preferably for technology or software companies.
• Proven ability to write compelling, conversion-focused content across multiple formats.
• Strong portfolio demonstrating strategic messaging frameworks and strong writing samples.

Responsibilities

• Develop and implement content strategies that align with global marketing goals.
• Produce, edit, and critique high-impact content for campaigns.
• Manage and mentor contributors ensuring quality and creative cohesion.

Skills

Content strategy development

Writing compelling content

Collaboration

Creative excellence

Education

Bachelor's degree in English, Journalism, Communications, or Marketing

Tools

AI writing tools

Job description

A leading GIS technology company in California is seeking a seasoned Content Strategist to create compelling messaging and content that defines market understanding. Responsibilities include developing content strategies, producing high-impact materials, and managing contributors. The ideal candidate has over 8 years of experience and a strong portfolio of strategic messaging. Offering a competitive salary and benefits in an inclusive environment, this role fosters innovation through collaboration across teams.