Content Marketing Manager, US Market

Wwshemi; New York (NY); On-site; USD 70,000 - 150,000; Full time

Job summary

Wwshemi is seeking a content marketing leader to own the US market content for a growing B2B software company focused on AI-powered business communications. You will shape the brand voice across the customer journey, helping businesses discover, understand, and trust the product, on-site in New York.

You will develop the US content strategy across paid, organic, and product messaging; write conversion-focused copy for Meta, Google, LinkedIn; script video ads; and use analytics and A/B testing to

Qualifications

• 4+ years of experience in content marketing, copywriting, or growth marketing.
• Background in B2B SaaS or another fast-growing software environment.
• Excellent English writing skills tuned to a US audience, with native or C2-level proficiency.
• Understanding of performance marketing and conversion-focused copywriting, including experience with paid channels.
• Experience creating US-market content, scripting ad creatives, and executing organic social strategies.
• An analytical, experimental approach, with experience using research, analytics, and A/B testing to refine content.

Responsibilities

• Develop and execute the US content marketing strategy across paid, organic, website, landing page, and product messaging.
• Write conversion-focused copy for paid channels such as Meta, Google, and LinkedIn.
• Script video and paid social ad creatives, including content for platforms such as YouTube.
• Build organic content strategies across social platforms and collaborate with creators, customers, and influencers.
• Use user research, analytics, and A/B testing to improve messaging and content performance.
• Contribute to product positioning and go-to-market messaging.

Skills

Content marketing

Copywriting

Growth marketing

US market content

A/B testing

Analytics

Tools

Meta Ads

Google Ads

LinkedIn Ads

Job description

A free account gets 3 random job picks daily. This role may not be included. Full access opens this job and every role, with descriptions and direct apply links.

Own content marketing for the US market at a growing B2B software company focused on AI-powered business communications. You will shape the brand voice across the customer journey, helping businesses discover, understand, and trust the product.

What You'll Do

• Develop and execute the US content marketing strategy across paid, organic, website, landing page, and product messaging.
• Write conversion-focused copy for paid channels such as Meta, Google, and LinkedIn.
• Script video and paid social ad creatives, including content for platforms such as YouTube.
• Build organic content strategies across social platforms and collaborate with creators, customers, and influencers.
• Use user research, analytics, and A/B testing to improve messaging and content performance.
• Contribute to product positioning and go-to-market messaging.

What We're Looking For

• At least 4 years of experience in content marketing, copywriting, or growth marketing.
• Background in B2B SaaS or another fast-growing software environment.
• Excellent English writing skills tuned to a US audience, with native or C2-level proficiency.
• Understanding of performance marketing and conversion-focused copywriting, including experience with paid channels.
• Experience creating US-market content, scripting ad creatives, and executing organic social strategies.
• An analytical, experimental approach, with experience using research, analytics, and A/B testing to refine content.

Base salary: $70,000 to $150,000 USD annually. Visa sponsorship is not available.

Location

On-site in New York, New York, United States.