Content Marketing Manager - Remote

CLEAResult; Clifton (TX); Remote; USD 90,000 - 120,000; Full time

Benefits offered by this job

Paid vacation

Sick leave

Personal leave

Parental leave

Volunteer time

Employee Assistance Program

On-demand training courses

Job summary

CLEAResult is seeking a Growth Marketing content writer who owns strategy and hands-on creation across blogs, thought leadership, case studies, ABM/ABS campaigns, and scripts for podcasts, webinars, and short-form video.

You will repurpose pillar content across formats, partner with Growth Marketing on account-specific assets, and deliver sales-facing content such as battlecards and nurture sequences while upholding brand voice and GEO/AI best practices.

Qualifications

• 5+ years of B2B content marketing or copywriting experience.
• Portfolio of published B2B writing, including long-form or pillar asset.
• Familiarity with SEO and ability to adapt as search/AI discovery changes.
• Experience building a repurposing system rather than writing every format from scratch.
• Comfort directing/editing AI-assisted content production at scale with brand voice.
• Comfort partnering with sales-facing stakeholders on account-specific content.

Responsibilities

• Owns strategy, writing, and quality of Growth Marketing content across formats.
• Plan and write blog content, thought leadership, and case studies for demand-gen and ABM/ABS campaigns.
• Write scripts/outlines for podcasts, webinars, and short-form video; partner with designers on production.
• Repurpose pillar content into blog posts, social copy, email nurture, and sales one-pagers.
• Collaborate with Growth Marketing Managers on account-specific content for ABM/ABS campaigns.
• Create sales-facing content like battlecards, objection-handling one-pagers, and email nurture sequences.
• Maintain editorial quality and consistency across Growth Marketing output.
• Apply GEO best practices with the Digital Marketing Manager on AI-visibility strategy.
• Maintain content calendar aligned to campaign priorities and track engagement/pipeline.

Skills

B2B content marketing

Copywriting

SEO familiarity

AI tooling familiarity

Content repurposing

Tools

CMS

Marketing automation

SEO tools

Claude or AI tooling

Job description

At CLEAResult, we lead the transition to a sustainable, equitable, and carbon-neutral energy-efficient future for our communities and our planet.

Medical, Dental, and Vision Insurance; we also offer a company-paid health care concierge service to help navigate our health plan to make the best decisions for you and yours

• Paid vacation, sick, personal and parental leave time
• Paid Volunteer Time: giving back to our communities is important to us
• Employee Assistance Program - offers benefits to help you manage daily responsibilities
• Access to on-demand training courses to advance further in your career

Job Description

• Owns the strategy, writing, and quality of Growth Marketing's content across formats, including blog posts, thought leadership, case studies, ABM/ABS campaign content, and scripts for podcasts, webinars, and short-form video. This includes making sure that content is structured for both human readers and AI/generative-engine discovery (GEO). This is a hands-on writing role as well as a strategy role.
• Plan and write blog content, thought leadership, and case studies supporting demand-gen and ABM/ABS campaigns.
• Write scripts and outlines for podcasts, webinars, and short-form video, partnering with designers on production.
• Systematically repurpose pillar content (a webinar, a case study) into blog posts, social copy, email nurture content, and sales one-pagers, rather than writing each format from scratch.
• Partner with the Growth Marketing Managers on account-specific content for ABM/ABS target-utility campaigns.
• Build sales-facing content beyond campaigns: battlecards, objection-handling one-pagers, and email nurture sequences handed to sales and account management.
• Own editorial quality and consistency for Growth Marketing's written output.
• Apply GEO (generative engine optimization) best practices to all content, partnering with the Digital Marketing Manager on the company's broader AI-visibility strategy.
• Own and maintain a content calendar aligned to campaign priorities, and partner with Digital Marketing on tracking which content drives engagement and pipeline.
• Hand off finished scripts and long-form assets to the Brand Manager for organic social posting and community engagement.

Requirements

• 5+ years of B2B content marketing or copywriting experience.
• ~ Portfolio of published B2B writing, including at least one long-form or pillar asset.
• ~ Familiarity with SEO and demonstrated ability to adapt quickly as search and AI discovery change.
• ~ Experience building a repurposing system rather than writing every format from scratch.
• ~ Comfort directing and editing AI-assisted content production at scale while protecting quality and brand voice.
• ~ Comfort partnering directly with sales-facing stakeholders on account-specific content.
• ~ French-language capability a plus.
• ~ Experience working in a content management system, a marketing automation platform, and SEO and analytics tooling. Specific platforms matter less than fluency, and we expect you to pick ours up quickly. Familiarity with Claude or comparable AI tooling for research, drafting, and repurposing.

Additional Information

• Portfolio link or three writing samples, at least one of them long-form.
• One example of a single piece of content you repurposed across three or more formats.
• If applicable, meet all DOT qualification requirements and comply with all applicable federal, state, and local transportation regulations.

Salary Any offered salary is determined based on internal equity, internal salary ranges, market data/ranges, applicant's skills and prior relevant experience, certain degrees and certifications (e.g. CLEAResult will not provide sponsorship or support for immigration status or work authorization including for international students. Employment decisions are based upon job-related reasons regardless of an applicant's race, color, religion, national origin, marital status, age, sex, gender identity, sexual orientation, status as a qualified individual with a disability or protected veteran, or any other protected status.