Content Marketing Manager

Coinscapture; Northern (KY); Hybrid; USD 70,000 - 110,000; Full time

Job summary

NetBox Labs is seeking a Content Marketing Manager with 4+ years of experience to scale its integrated marketing campaigns. You will lead content strategy, own multiple channels, drive brand maturity, and work closely with executives in a high-visibility role to shape our narrative.

You’ll collaborate with product marketing, growth, partner sales, and external comms to develop on-message assets for GTM campaigns, create persona-based content, and measure impact across blogs, ebooks, videos, and

Qualifications

• 4+ years of brand and content marketing experience building programs from the ground up and executing brand and content strategies.
• Excellence in content creation including ideation, project management, editorial operations, and production.
• Portfolio of content across blogs, ebooks, podcasts, and videos.
• Creative and strategic thinker with an experimental approach to leverage content and brand assets for impact and demand.
• Direct experience in enterprise SaaS and technical audiences.
• Strong communication, interpersonal and cross-functional collaboration skills.
• Excellent writing and editorial skills.
• Experience in a fast-paced startup environment.
• Experience in both inbound and outbound demand generation.

Responsibilities

• Developing and executing a content marketing strategy aligned with GTM goals.
• Creating persona-based content for all stages of the marketing and sales funnel on key use cases.
• Producing high-impact, SEO-optimized blog content, ebooks, whitepapers, external sales collateral, and videos.
• Monitoring sales conversations and industry trends to craft assets that drive engagement.
• Measuring content conversion and testing to drive campaign effectiveness.
• Occasionally writing and editing email or web copy for marketing and sales use cases.
• Collaborating with product marketing, growth marketing, partner sales, external communications, community marketing, and People teams to align messaging.

Skills

Brand strategy

Content marketing

Editorial planning

SEO/content optimization

Cross-functional collaboration

Writing & storytelling

Measurement & analytics

Job description

# Content Marketing ManagerNetBox LabsOn-siteUnited StatesContent & EditorialPosted Sep 9, 2026NetBox Labs is looking for a Content Marketing Manager with [4+] years of experience to scale its integrated marketing campaigns to the next level. Reporting to our Vice President of Marketing, you will be responsible for the creation of multiple content channels, drive brand maturity and consistency, and enhance our content marketing engine. This is a hands-on, high-visibility role that will be responsible for both strategy and execution while working closely with executives and a cross-functional team. Your ultimate goal is to establish the brand and content foundations for an innovative, rapidly-scaling, and market-defining business. You will be responsible for: • Developing and executing a content marketing strategy aligned with GTM goals • Creating persona-based content for all stages of the marketing and sales funnel on key use cases • Producing high-impact, AEO/SEO-optimized blog content, in-depth ebooks and whitepapers, external sales collateral, videos etc. • Keeping your finger on the pulse of sales conversations, industry trends, and the NetBox ecosystem and using those findings to craft meaningful content assets that drive engagement with key audiences • Driving campaign effectiveness through measurement of content conversion and testing • On occasion, writing and editing email or web copy for marketing and sales use cases You will work closely with: • Product marketing, growth marketing, and partner sales to develop on-message assets for go-to-market campaigns • External communications leader to ensure consistency in brand standards and overall message • Community marketing to amplify our community’s contributions and the NetBox brand • People team to align our content with the values and culture of the company and community and shape the way NetBox Labs connects with current and potential employees • Customer success, engineering, and product teams to support their audiences and tell their stories It would be fantastic if you have the following background: • [4+] years as a brand and content marketer building programs and processes from the ground up and directly executing brand and content strategies • Excellence in all facets of content creation including creative ideation, project management, editorial operations, and production • Portfolio of compelling content across multiple channels, including blogs, eBooks, podcasts, videos, • A creative and strategic mindset and experimentalist approach for leveraging content and brand assets to maximize brand impact, reach, and demand gen • Direct experience in enterprise SaaS and networking or comfort with highly technical audiences and content • Strong communication, interpersonal and cross-functional collaboration skills • Excellent writing and editorial skills • Experience working in a fast-paced startup environment • Experience in both inbound and outbound demand generation About NetBox Labs: NetBox Labs helps companies build and manage complex networks. We help customers accelerate network automation by delivering open, composable products and supporting the network automation community. • NetBox Labs is the commercial steward of open source NetBox, the world’s most popular network source of truth, and Orb, the next-generation open source network observability platform. Our products include NetBox • Enterprise, a fully supported self-managed NetBox with advanced features, and NetBox • Cloud, a secure, scalable, and reliable SaaS edition of NetBox. • NetBox powers thousands of companies, and NetBox • Labs is backed by investment from Notable • Capital (formerly GGV), Grafana Labs CEO Raj • Dutt, Flybridge, IBM, Salesforce Ventures, and Mango Capital. Our culture and values: • We own and solve problems with high attention to detail. • Our open source contributors, users, customers & team are all part of our community. When our community wins, we win. • We prioritize simplicity and think twice before adding complexity • Clear communication helps keep our team aligned and collaborating smoothly. NetBox Labs is proud to be an equal opportunity employer. We believe diverse teams build better software, and we welcome applicants of every race, color, religion, gender identity, sexual orientation, national origin, age, disability, and veteran status. If you need accommodation at any point in the process, just let us know.