Content Lead

White Circle; Los Angeles (CA); On-site; USD 120,000 - 180,000; Full time

Benefits offered by this job

Equity

Flexible time off

Health insurance

Mental health support

401(k)

Learning & development

Tools & equipment

Team off-sites

Job summary

White Circle is seeking a Content Lead to simplify AI safety topics into clear, compelling stories. You will own content end-to-end, from discovery to publication, and tailor messaging for a technical audience to build trust and drive product adoption.

You’ll collaborate with product and design to shape voice, craft case studies, and create launch narratives for new initiatives. If you thrive writing deeply technical content, this role is for you.

Qualifications

• Exceptional writer with ability to convey complex AI safety topics clearly.
• 5+ years in a similar content/lead role or equivalent.
• Strong editorial judgment for shaping narratives and assets.
• Experience creating content for technical audiences (AI/tech).
• Fluent English with strong writing and storytelling skills.
• Ability to independently identify publish-worthy stories and topics.

Responsibilities

• Own White Circle's content vision and editorial direction.
• Turn conversations into case studies, stories, and reference materials.
• Write and publish long-form content across Medium, Substack, LinkedIn, X, and website.
• Explain AI safety, governance, and reliability to varied audiences.
• Create launch narratives for products, features, and research initiatives.
• Collaborate with product and other teams to align messaging and cadence.
• Maintain a consistent public voice across channels and events.
• Develop repeatable content creation, publication, and distribution processes.
• Experiment with formats, channels, and ways to reach technical audiences.

Skills

Exceptional writer

5+ years exp

Editorial judgment

Tech audience content

Fluent English

Independent publishing

Job description

TL;DR: We’re looking for a Content Lead to turn complex AI safety topics into clear, compelling stories that build trust, shape White Circle’s voice, and drive product adoption. You’ll own content end-to-end: find the story, define the angle, write it, publish it, and make sure it reaches the right technical audience.

About White Circle

White Circle is an AI Safety company building the safety, reliability, and optimization layer for AI systems. At the core of our platform are policies – simple natural‑language rules that define what an AI model should and shouldn’t do. We automatically test, enforce, and continuously improve these policies at scale.

• We’ve recently raised our Series A funding round, taking our total funding to $70M. Our investors include top funds, founders, and senior leaders at OpenAI, Anthropic, HuggingFace, Mistral, DeepMind, Datadog, Sentry, and others
• We process over one hundred million API calls every month
• We fine‑tune and train our own LLMs so they run faster and cheaper than any open or proprietary model

We’re a small, highly focused team. If you want to work deeply on hard problems, see your work ship to production quickly, and influence how AI safety is actually built – you’re the one we need.

What You’ll Do

• Own White Circle's content vision and editorial direction
• Turn customer conversations into case studies, customer stories, and reference materials
• Write and publish long‑form content across Medium, Substack, LinkedIn, X, and our website
• Develop technical and non‑technical content explaining AI safety, evaluation, governance, and reliability
• Create launch narratives for new products, features, and research initiatives
• Partner closely with product, as well as supporting wider business teams where needed
• Help founders maintain a consistent public voice across LinkedIn, X, conferences, and other channels
• Build repeatable processes for content creation, publication, and distribution
• Experiment with new formats, channels, and ways of reaching technical audience

We're looking for someone who

• Is an exceptional writer
• Has 5+ years of experience in a similar role
• Can take a complex technical topic and explain it clearly without oversimplifying it
• Knows how to find interesting stories inside products, customers, and technology
• Has strong editorial judgment
• Can independently identify what is worth publishing and what isn't
• Has experience creating content for technical audiences
• Can move comfortably between strategic thinking and hands‑on writing
• Is fluent in English

A big plus

• You have an engineering, computer science, or technical background
• You have built an audience through writing
• You have a track record of making technical topics compelling, whether at a developer tools or AI company, in tech journalism, or through your own writing and audience
• You've written content that materially influenced product adoption, company positioning, or revenue generation

Compensation & benefits

• Competitive compensation package, including equity
• Flexible time off
• Health insurance
• Mental health support, including coverage for therapy when you need it
• 401(k) retirement plan
• Learning and development support for courses, conferences, and opportunities to grow your skills
• All the hardware, subscriptions, tools, and services you need
• Team off‑sites twice a year: we’ve recently been to the Alps, Saint‑Tropez, and Marbella

Process

• Intro call with Talent (25 min)
• Take‑home assignment
• Final conversation with CEO and Head of Design & Creative (45 min)
• Additional interview (depending on the interview process)