Content Designer II, Personalization

Pinterest; San Francisco (CA); On-site; USD 82,000 - 169,000; Full time

Job summary

Pinterest is seeking a Content Designer with 3+ years of experience to shape personalized product experiences across homefeed and discovery surfaces. You will work with Product, Design, Engineering, Research, Data Science, and more to craft clear, user-centered content that guides discovery and recommendations.

You will apply information design, leverage data and user insights, and contribute to scalable content frameworks while exploring emerging AI tools to improve quality and efficiency.

Qualifications

• 3+ years of experience in user-focused product content design.
• A Content Designer who goes beyond the string to shape content approach.
• Collaborative partner with cross-functional teams and user-centered design principles.

Responsibilities

• Partner with Product, Design, Engineering, Research, Data Science, and more to shape personalized experiences across Pinterest.
• Apply content design and information design to create product experiences for discovery and personalization.
• Leverage research and data to inform content decisions and opportunities for improvement.
• Contribute to scalable content frameworks and clear, trustworthy experiences.
• Explain why users see content and how they can shape their experience.
• Explore emerging AI tools and prompting approaches to improve decision quality, craft, and efficiency.

Skills

Content design

Cross-functional collaboration

User-centered thinking

Portfolio demonstrated problems solved

AI capabilities curiosity

Education

Bachelor’s degree in design or related field

Job description

About Pinterest

Millions of people around the world come to our platform to find creative ideas, dream about new possibilities and plan for memories that will last a lifetime. At Pinterest, we’re on a mission to bring everyone the inspiration to create a life they love, and that starts with the people behind the product.

About Pinterest

Millions of people around the world come to our platform to find creative ideas, dream about new possibilities and plan for memories that will last a lifetime. At Pinterest, we’re on a mission to bring everyone the inspiration to create a life they love, and that starts with the people behind the product.

What You’ll Do

• Partner with Product, Design, Engineering, Research, Data Science, and more to shape personalized experiences across Pinterest, including Homefeed and other discovery surfaces.
• Apply content design, information design, and user-centered thinking to create and refine product experiences that help people discover ideas, understand recommendations, and engage with personalized experiences.
• Leverage research, data, and user insights to inform content decisions and identify opportunities to improve the Pinterest experience.
• Contribute to scalable content frameworks, patterns, and standards that help create clear, consistent, and trustworthy personalized experiences.
• Help create transparent, user-centered experiences by using language to explain why people are seeing content and how they can shape their experience.
• Explore and apply emerging AI tools and prompting approaches across the content design process (from discovery and concepting through evaluation and iteration) to improve decision quality, craft, and efficiency while applying strong content design judgment and user-centered thinking.
• Contribute to the broader Content Design practice by sharing learnings, evolving team best practices, and strengthening how we approach personalization at Pinterest.

What We’re Looking For

• 3+ years of experience in user-focused product content design, ideally with experience designing complex, data-informed, or personalized experiences.
• A Content Designer who goes beyond the string to help shape the content approach for a feature or experience.
• A collaborative partner who works effectively with cross-functional teams and brings a content design perspective grounded in user needs, clarity, and design principles.
• A portfolio demonstrating experience solving product problems through language, content strategy, and collaboration.
• A learner and builder mindset, with curiosity and willingness to explore emerging AI capabilities and apply them appropriately to content design workflows and product experiences.
• Bachelor’s degree in design, a related field or equivalent experience.

In-Office Requirement Statement

• We recognize that the ideal environment for work is situational and may differ across departments. What this looks like day-to-day can vary based on the needs of each organization or role.
• This role will need to be in the office for in-person collaboration 1-2 times every 6-months, and therefore can be situated anywhere in the country.

Relocation Statement:

• This position is not eligible for relocation assistance. Visit our PinFlex page to learn more about our working model.

At Pinterest we believe the workplace should be equitable, inclusive, and inspiring for every employee. In an effort to provide greater transparency, we are sharing the base salary range for this position. The position is also eligible for equity. Final salary is based on a number of factors including location, travel, relevant prior experience, or particular skills and expertise.

Information regarding the culture at Pinterest and benefits available for this position can be found here.

US based applicants only

$81,921—$168,660 USD

Our Commitment To Inclusion

Pinterest is an equal opportunity employer and makes employment decisions on the basis of merit. We want to have the best qualified people in every job. All qualified applicants will receive consideration for employment without regard to race, color, ancestry, national origin, religion or religious creed, sex (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender, gender identity, gender expression, age, marital status, status as a protected veteran, physical or mental disability, medical condition, genetic information or characteristics (or those of a family member) or any other consideration made unlawful by applicable federal, state or local laws. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements. If you require a medical or religious accommodation during the job application process, please complete this form for support. By submitting this application, I certify that all information submitted in my application and throughout the hiring process is true, accurate, and complete to the best of my knowledge. I understand that any false statement, omission, or misrepresentation may disqualify me from employment consideration or result in termination if discovered after hire.