Content Data & Integrations Lead for Digital Assets

The Coca-Cola Company; Atlanta (GA); On-site; USD 152,000 - 178,000; Full time

Job summary

The Coca-Cola Company is undergoing a data-driven transformation, and this Senior Manager role ensures the seamless flow, structure, and governance of digital content across enterprise platforms. It focuses on designing scalable integration frameworks and metadata schema standards for content discovery, reuse, and activation globally.

Operating within a product-centric digital ecosystem, you will collaborate with digital product teams, marketing, content operations, and technology stakeholders

Qualifications

• Bachelor’s degree in IT, CS, data management, or related field.
• 5+ years in DAM/DRM, MarTech, system integrations, or data architecture.
• Experience designing system integrations using APIs and middleware; Adobe platforms preferred.
• Strong metadata modeling, taxonomy design, and schema governance.
• Familiarity with DAM, CMS, and related enterprise tech.
• Understanding of data governance, quality, standardization, lifecycle management.
• Experience in product-centric or agile environments.
• Knowledge of AI applications in content tagging and automation.
• Strong communication, stakeholder engagement, and change management.

Responsibilities

• Design and implement integration strategies that connect Digital Asset Management and MarTech platforms with enterprise systems, enabling seamless flow of content and data across channels and markets.
• Develop and maintain scalable metadata schema frameworks to ensure consistent tagging, classification, and discoverability of digital assets.
• Partner with product and engineering teams to embed integration and schema capabilities into digital products, supporting a product‑centric operating model.
• Enable automation of content workflows by leveraging structured metadata and integration capabilities to reduce manual effort and improve efficiency.
• Align integration and schema solutions with enterprise data architecture, governance standards, and digital transformation priorities.
• Collaborate with marketing and content teams to ensure metadata structures support personalization, localization, content findability and performance measurement.

Skills

Digital Asset Management

APIs & middleware

Metadata modeling

Taxonomy design

Data governance

Agile collaboration

AI for tagging

Communication & stakeholder engagement

Education

Bachelor’s degree in Information Technology / Computer Science / Data Management

Tools

Adobe platforms

Job description

The Coca-Cola Company is undergoing a data-driven transformation, and this Senior Manager role ensures the seamless flow, structure, and governance of digital content across enterprise platforms. It focuses on designing scalable integration frameworks and metadata schema standards for content discovery, reuse, and activation globally.

Operating within a product-centric digital ecosystem, you will collaborate with digital product teams, marketing, content operations, and technology stakeholders