Consumer Social Community Lead

Socket.dev; Boston (MA); On-site; USD 83,000 - 133,000; Full time

Benefits offered by this job

Hybrid work model

Job summary

Toast is seeking a Community Manager, Consumer to own the organic social and community presence for Toast Local. You’ll speak as a distinct consumer voice across Instagram, TikTok, and other channels, and coordinate with Brand, B2B Social, and Influencer teams to keep the brands aligned.

You’ll build content, moderate discussions, grow the following, and turn guest and restaurant stories into authentic, shareable moments that celebrate local dining and hospitality.

Qualifications

• 3+ years in community management or social content.
• Voice that feels human and engages across platforms.
• Hands-on experience building organic social presence.
• Strong instincts for internet and hospitality culture.
• Experience moderating online communities at scale.
• Self-starter who thrives in ambiguity.
• Strong cross-functional collaboration.
• Data-informed prioritization based on signals.
• Passion for consumer experience and local restaurants.

Responsibilities

• Build and grow Toast's organic consumer social presence across platforms like Instagram and TikTok.
• Plan, create, and publish social-first content featuring local restaurants.
• Develop per-platform playbooks to grow an engaged follower base.
• Engage and moderate the community with a human, on-brand tone.
• Monitor sentiment and surface community insights.
• Collaborate with Brand, B2B Social, Comms, and Product Marketing.
• Source and amplify user-generated content with creators.
• Turn guest and operator stories into shareable content.
• Share data and trends to establish Toast Local thought leadership.
• Test, iterate, and scale content formats and tactics.

Skills

Community management

Organic social

Social content

Instagram & TikTok

Collaboration

Job description

Toast is seeking a Community Manager, Consumer to own the organic social and community presence for Toast Local. You’ll speak as a distinct consumer voice across Instagram, TikTok, and other channels, and coordinate with Brand, B2B Social, and Influencer teams to keep the brands aligned.

You’ll build content, moderate discussions, grow the following, and turn guest and restaurant stories into authentic, shareable moments that celebrate local dining and hospitality.