Consumer Outreach Specialist

Blue Cross Blue Shield of AZ; Phoenix (AZ); Hybrid; USD 45,000 - 65,000; Full time

Job summary

Blue Cross Blue Shield of Arizona seeks a Consumer Outreach Specialist to engage current and potential members, participate in outreach events, and support retention programs. Travel within Arizona is required.

The role has Level 1 and Level 2 paths, with onsite and hybrid work options under the Workability program, and is part of the Medicaid Business Segment and BCBS AZ community outreach initiatives. The position emphasizes establishing partnerships, delivering presentations, and promoting

Qualifications

• 1 year of outreach, marketing, or community relations experience (Level 1).
• 5 years of outreach, marketing, or health plan experience (Level 2).
• Valid Arizona Driver License with clean driving record.
• High School Diploma or GED.

Responsibilities

• Attend sponsored events.
• Schedule meetings with community partners and deliver presentations to share information and maintain a community presence for Medicaid Business Segment and BCBSAZ programs.
• Build relationships with potential referral sources.
• Directly engage the community on behalf of Medicaid Business Segment and BCBSAZ programs.
• Assist in developing strategies and reports for member retention and new membership (Level 2).
• Travel within the State of Arizona as required to perform job responsibilities.

Skills

Outreach experience

Marketing

Community relations

Education

High School Diploma

Job description

Awarded a Healthiest Employer, Blue Cross Blue Shield of Arizona aims to fulfill its mission to inspire health and make it easy. AZ Blue offers a variety of health insurance products and services to meet the diverse needs of individuals, families, and small and large businesses as well as providing information and tools to help individuals make better health decisions.

At AZ Blue, we have a hybrid workforce strategy, called Workability, that offers flexibility with how and where employees work. Our positions are classified as hybrid, onsite or remote. While the majority of our employees are hybrid, the following classifications drive our current minimum onsite requirements:

• Hybrid People Leaders: must reside in AZ, required to be onsite at least twice per week


• Hybrid Individual Contributors: must reside in AZ, unless otherwise cited within this posting, required to be onsite at least once per week


• Hybrid 2 (Operational Roles such as but not limited to: Customer Service, Claims Processors, and Correspondence positions): must reside in AZ, unless otherwise cited within this posting, required to be onsite at least once per month


• Onsite: daily onsite requirement based on the essential functions of the job


• Remote: not held to onsite requirements, however, leadership can request presence onsite for business reasons including but not limited to staff meetings, one-on-ones, training, and team building

Please note that onsite requirements may change in the future, based on business need, and job responsibilities. Most employees should expect onsite requirements and at a minimum of once per week.

Purpose of the job

The Consumer Outreach Specialist conducts outreach to both current and potential members, participates in outreach events, assists the Outreach Supervisor in planning outreach activities, supports member retention programs, establishes and maintains community partnerships, and represents Medicaid Business Segment and BCBSAZ programs in the community. Travel is required within the State of Arizona. (Level 1)

The Consumer Outreach Sr, plans, assist in development, and organize community outreach events and activities. The Consumer Outreach Lead conducts outreach to both current and potential members, supports member retention programs, establishes and maintains community partnerships, and represents Medicaid Business Segment and BCBSAZ programs in the community. (Level 2)

REQUIRED QUALIFICATIONS

1. Required Work Experience
   
   
   
   • 1 year of experience in outreach, marketing and/or community relations (Level 1)
   
   
   • 5 years of experience in outreach, marketing and/or health plan (Level 2)
   
   
   
   


2. Required Education
   
   
   
   • High School Diploma or GED in general field of study
   
   
   
   


3. Required Licenses
   
   
   
   • Valid Arizona Driver License, with an acceptable driving record
   
   
   
   


4. Required Certifications
   
   
   
   • N/A
   
   
   
   

PREFERRED QUALIFICATIONS

1. Preferred Work Experience
   
   
   
   • 5 years of experience in AHCCCS/Medicaid, CHIP, health promotion, community outreach, social services, marketing or related field (Level 2)
   
   
   
   


2. Preferred Education
   
   
   
   • N/A
   
   
   
   


3. Preferred Licenses
   
   
   
   • N/A
   
   
   
   


4. Preferred Certifications
   
   
   
   • undefined
   
   
   
   

ESSENTIAL job functions AND RESPONSIBILITIES

Level 1

• Attend sponsored events


• Schedule meetings with and deliver presentations to community partners to share information and maintain a community presence for Medicaid Business Segment and BCBSAZ programs


• Build relationships with potential referral sources


• Directly engage the community on behalf of Medicaid Business Segment and BCBSAZ programs

Level 2 - SR

• Assist in developing strategies and reports for member retention and new membership


• Inform management of appropriate strategies to maintain/increase membership


• Assist in coordinating sponsored events


• Consults with Medicaid Business Segment and BCBSAZ departments, community service organizations health care providers and other institutions for optimal utilization of health education services and community outreach event and program opportunities.

All levels

• Travel within the State of Arizona as requested to perform job responsibilites


• Identify potential outreach opportunities to inform potential members of Medicaid Business Segment and BCBSAZ benefits and covered services for Medicaid and Medicare


• Schedule and participate in community events to outreach targeted populations for recruitment and/or retention


• Submit weekly/monthly summary outreach reports


• Inform staff about corporate and community relations and marketing campaigns


• Coordinate specific promotional information related to events, meetings, special projects and activities


• Promote Medicaid Business Segment and BCBSAZ brands to targeted communities


• Coordinate material, staff coverage, and activities for all outreach functions


• Maintain professional relationships with community partners and internal business partners


• Build and foster community relationships with potential referral sources


• Each progressive level includes the ability to perform the essential functions of any lower levels.