Community & Marketing Manager

CBRE; San Francisco (CA); On-site; USD 90,000 - 95,000; Full time

Job summary

CBRE, in collaboration with Industrious, seeks a Community Manager to bring the workplace experience to life across office assets. You will own programming, communications, and hospitality strategy to strengthen tenant engagement and elevate the building experience.

You will curate events, manage budgets, oversee marketing channels, and build relationships with tenants. This role blends creativity with operational excellence and requires 2–5 years in community or hospitality settings.

Qualifications

• Bachelor's Degree preferred with 2–5 years of experience in community, hospitality, or customer facing work.
• Experience designing and delivering tenant programs, events, or comparable hospitality work.
• Ability to write clearly and manage a content calendar or newsletter in a professional context.
• Strong organizational discipline to manage multiple programs and relationships.

Responsibilities

• Curate and execute a calendar of tenant programming reflecting the building's identity and drive engagement.
• Manage all aspects of community events: concept development, budgeting, vendor management, onsite execution, post-event reporting.
• Own building marketing channels (tenant app, newsletter, digital displays, signage, social content) to keep communications timely and on-brand.
• Create content that promotes events, highlights amenities, and shares tenant stories with the community.
• Grow engagement with the tenant experience app through content, audience management, and partnerships.

Skills

Community events

Hospitality experience

Marketing communications

Organizational discipline

Tenant relationships

Digital tools

Marketing research

Problem solving

Microsoft Office usage

Education

Bachelor's Degree

Tools

Tenant experience app

Microsoft Office

Data visualization tools

Job description

About Experience By Industrious

Experience by Industrious is a workplace hospitality brand launched by CBRE - built on the idea that where you work should actually feel like somewhere worth showing up to. We combine CBRE's real estate scale with Industrious' operating model to run dedicated experience teams across office assets, enterprise headquarters, healthcare facilities, and logistics centers worldwide.

About Experience By Industrious

Experience by Industrious is a workplace hospitality brand launched by CBRE - built on the idea that where you work should actually feel like somewhere worth showing up to. We combine CBRE's real estate scale with Industrious' operating model to run dedicated experience teams across office assets, enterprise headquarters, healthcare facilities, and logistics centers worldwide.

About The Role

Great buildings don't become great by accident. They're shaped by thousands of thoughtful interactions that make people feel welcomed, connected, and excited to come back.

As a Community Manager, you're responsible for bringing that experience to life every day. You own the programming, communications, and hospitality strategy for your office building: creating moments that strengthen community, deepen tenant engagement, and elevate the workplace experience.

This role blends creativity with operational excellence. You'll curate events and partnerships, manage communications across multiple channels, oversee budgets and logistics, and ensure every detail, from a welcome email to a lobby activation, reflects the quality of the building and the brand.

Just as importantly, you'll build relationships. You'll know your tenants, understand what matters to them, and use those insights to shape experiences that feel personal, relevant, and worth showing up for.

What You'll Do

Community programming, marketing, and communications

• Curate and execute a thoughtful calendar of tenant programming that reflects the building's identity, fosters community, and drives engagement.
• Manage all aspects of community events, including concept development, budgeting, vendor management, onsite execution, and post-event reporting.
• Own the building's marketing channels—including the tenant app, newsletter, digital displays, signage, and social content where applicable—to ensure communications are timely, engaging, and on brand.
• Create compelling content that promotes events, highlights building amenities, celebrates tenant stories, and keeps the community informed.
• Grow engagement with the tenant experience app through strong content, audience management, building notices, and curated local partnerships and perks.

Amenity management.

• Oversee ordering, restocking, receiving, and inventory of amenity supplies.
• Keep all amenity spaces spotless at all times.
• Document and upscale maintenance and facilities issues through proper channels.
• Maintain clean, organized supply closets.
• Support leasing teams in showcasing building amenities.

Tenant relationships.

• Build trusted relationships with tenants and create experiences that make the workplace feel more welcoming, connected, and valuable.
• Meet regularly with tenant contacts to understand their needs and gather feedback.
• Build relationships proactively throughout the building through everyday interactions.
• Execute in-suite activations and personalized engagement opportunities where appropriate.
• Deliver Surprise & Delight moments and consistently meet hospitality engagement standards.
• Own the tenant onboarding experience so new people quickly understand everything the building has to offer.
• Gather customer feedback through surveys and conversations, then develop action plans that improve the tenant experience.

Service culture.

• Champion Industrious service standards and hospitality principles.
• Model and deliver on any new hospitality standards.
• Communicate and resolve issues confidently, empathetically, and professionally.

What You'll Need

• Bachelor's Degree preferred with 2-5 years of experience in community, hospitality, or customer facing work. In lieu of a degree, a combination of experience and education will be considered.
• Community events or hospitality experience. You've designed and delivered tenant programs, events, or comparable hospitality work. You know what drives engagement.
• Marketing Communications ability. You write clearly, adapt your tone to your audience, and can manage a content calendar or newsletter in a professional context.
• Organizational discipline. You manage multiple programs and relationships simultaneously without letting details fall through.
• Tenant relationship skills. You build trust quickly, follow through reliably, and make people feel genuinely cared for.
• Comfort with digital tools. Experience with a tenant experience app or similar platform is a strong plus. You learn new tools quickly.
• Prior experience with data visualization tools.
• Broad knowledge of Marketing Research and some knowledge of several job disciplines within the function.
• Understanding existing procedures and standards to solve slightly complex problems.
• Ability to analyze possible solutions using technical experience to apply appropriate judgment and precedents.
• In-depth knowledge of Microsoft Office products. Examples include Word, Excel, Outlook, etc.

Why CBRE

When you join CBRE, you become part of the global leader in commercial real estate services and investment that helps businesses and people thrive. We are dynamic problem solvers and forward-thinking professionals who create significant impact. Our collaborative culture is built on our shared values — respect, integrity, service and excellence — and we value the diverse perspectives, backgrounds and skillsets of our people. At CBRE, you have the opportunity to realize your full potential.

Our Values In Hiring

At CBRE, we are committed to fostering a culture where everyone feels they belong. We value diverse perspectives and experiences, and we welcome all applications.

Disclaimers

Applicants must be currently authorized to work in the United States without the need for visa sponsorship now or in the future.

Applicant AI Use Disclosure

We value human interaction to understand each candidate's unique experience, skills and aspirations. We do not use artificial intelligence (AI) tools to make hiring decisions, and we ask that candidates disclose any use of AI in the application and interview process.

About CBRE Group, Inc.

CBRE Group, Inc. (NYSE:CBRE), a Fortune 500 and S&P 500 company headquartered in Dallas, is the world's largest commercial real estate services and investment firm (based on 2024 revenue). The company has more than 140,000 employees (including Turner & Townsend employees) serving clients in more than 100 countries. CBRE serves clients through four business segments: Advisory (leasing, sales, debt origination, mortgage serving, valuations); Building Operations & Experience (facilities management, property management, flex space & experience); Project Management (program management, project management, cost consulting); Real Estate Investments (investment management, development).

CBRE carefully considers multiple factors to determine compensation, including a candidate's education, training, and experience. The minimum salary for the Commuity Manager position is $90,000 annually and the maximum salary for the Community Manager position is $95,000 annually. The compensation that is offered to a successful candidate will depend on the candidate's skills, qualifications, and experience. Successful candidates will also be eligible for a discretionary bonus based on CBRE's applicable benefit program. This role will provide the following benefits: 401(K), Dental insurance, Health insurance, Life insurance, and Vision insurance.

Equal Employment Opportunity: CBRE is an equal opportunity employer that values diversity. We have a long-standing commitment to providing equal employment opportunity to all qualified applicants regardless of race, color, religion, national origin, sex, sexual orientation, gender identity, pregnancy, age, citizenship, marital status, disability, veteran status, political belief, or any other basis protected by applicable law.

Candidate Accommodations: CBRE values the differences of all current and prospective employees and recognizes how every employee contributes to our company’s success. CBRE provides reasonable accommodations in job application procedures for individuals with disabilities. If you require assistance due to a disability in the application or recruitment process, please submit a request via email at [e-mail] or via telephone at [phone] (U.S.) and [phone] (Canada).