Communications Specialist - Public Information

County of Weld; Greeley (CO); Sur place; USD 43 000 - 56 000; Plein temps

Résumé du poste

County of Weld's Weld County Communications and Public Information Department is seeking a Communications Specialist to manage communication projects, oversee implementation, and analyze outcomes across county departments. You will create public information initiatives and campaigns and support the Board of County Commissioners.

The role reports to the Public Information Officer and involves collaboration with division directors, department heads, and strategic planning aligned with the county's

Description du poste

Compensation Range: $31.09 - $40.41

Job Description Summary

As a Communications Specialist for the Weld County Communications and Public Information Department, you will manage communication projects, oversee the implementation of these projects, and analyze the measurable outcomes of said projects. You will be responsible for creating public information initiatives and campaigns on a variety of communication platforms for multiple county departments and multiple divisions within those county departments, in order to assist departments with reaching their program goals and objectives, as well as assisting the county overall reach the communication and public engagement goals as outlined in the county's strategic plan. You will be supervised by the county's Public Information Officer and will work directly with multiple division directors and department heads as well as provide support to the Weld County Board of Commissioners. Communications Specialists with the county's Communication and Public Information Department play a crucial role in building and maintaining a positive image of Weld County government through strategically building and managing public information regarding county projects and policies in a manner easily understood by and relatable to the public.

Ideal Candidate Traits

• Outgoing
• Motivated
• Collaborative
• Creative

Job Description

Strategic Communications and Engagement - 45%

• Recommend, conceptualize, write, design, implement, manage, and assess the impact of strategic communication plans that meet the marketing, advertising, public relations, and community engagement goals for multiple county departments.
• Initiate and manage planning efforts in the development and execution of strategies including coordination of budgets (if applicable), timelines, media purchases and communication tools to meet the objectives of multiple county departments and/or multiple divisions within county departments.
• Work as a project coordinator to organize and align various components of work between divisions, departments, community organizations, and partners.
• Align communication and public participation initiatives with overall county mission goals values and brand priorities.
• Advise department heads and division directors for multiple departments on communication strategies, projects, and goals to ensure communication projects align with both department and county goals.
• Present professional opinions, insights, and recommendations confidently to division directors, department heads, and elected officials regarding communication needs, issues, and concerns.
• Prepare and provide proactive information for the Weld County Board of Commissioners; assist in preparing and providing responsive/reactive information for commissioners as needed.
• Set and achieve percentage increase goals annually for communications projects such as e-newsletters, social media engagement, program participation and other communications related projects for multiple departments, including overall goals and projects of the Communications and Public Information Department.
• Track, compile, and analyze data from communication projects to assess success or opportunities for improvement; present that information, along with recommendations, to division directors and department heads regularly.
• Serve as a subject matter expert in the county's Joint Information Center (JIC) and Joint Information System (JIS) supporting the needs of the Emergency Operations Center (EOC) during emergency events; maintain FEMA training and familiarity and understand expectations of serving as lead positions within the JIC/JIS plan; perform duties within the JIC/JIS as assigned, including monitoring public sentiment, drafting informational updates and material as needed for the situation; monitor and respond to public and media questions; and provide briefing notes and reports to EOC staff during EOC briefings to provide essential updates to team leaders; provide updates, recommendations and information to the board of county commissioners.

Public and Media Relations - 25%

• Write and submit press releases, pitch stories, answer questions and respond to media and public inquiries
• Monitor media stories and social media content to gauge public sentiment and responses to county news and information; formulate strategies for best responsive communication on social media platforms
• Coordinate and/or schedule interviews, when asked by the county PIO.
• Work collaboratively with other team members to build and maintain a professional network of reporters and media professionals

Copywriting and Editing - 10%

• Write and edit news releases; advertising/promotional copy; annual program reports; e-newsletters; blog posts; social media content; video and/or radio scripts; website updates; presentations and handout materials.
• Edit/revise written materials created by county officials and staff.

Strategic Operational Support - 10%