Communications Specialist

Essense Design; Lackmans (KS); On-site; USD 65,000 - 95,000; Full time

Job summary

Essense of Australia is seeking a Communications Specialist to craft compelling brand and wholesale messaging across stores, websites, blogs and social channels. You will translate business needs into on-brand communications and support editorial content with trend insights for brides and retailers.

In this role you’ll leverage AI to streamline workflows, coordinate translation with international teams, and help manage timelines with a fast-paced, collaborative Brand Marketing team.

Qualifications

• 3+ years in communications, copywriting, or related field.
• Fluency in AP style with strong editorial instinct.
• Experience securing media placements across print, digital, and trade outlets.
• Strong organizational and project management skills.

Responsibilities

• Write and edit content across communications channels, including brand websites, blogs, and internal communications.
• Develop communications for internal and external audiences, adapting messaging and tone while maintaining a consistent brand voice.
• Maintain and apply style guidelines and brand standards to ensure polished, accurate communications.
• Use AI tools to streamline processes, accelerate research, spark ideas and strengthen brand voice.
• Support communications planning for major initiatives and launches in partnership with the Director of Strategic Communications.
• Coordinate wholesale and retail communications and translation efforts with international teams.
• Monitor performance and reporting to identify trends and opportunities for improvement.
• Collaborate cross-functionally to meet business needs and resonate with target audiences.

Skills

Copywriting

Editorial

AP Style

Content strategy

Education

Bachelor’s degree in journalism

Bachelor’s degree in communications

Tools

AI tools

Job description

Overview

Essenseof Australiais an international bridal wholesaler with key offices based in Lenexa, Kansas,Perth,Australia, and Zug, Switzerland. Our organization alsooperatesinthe United Kingdom, Europe, Canada, and New Zambia. We have been a global leader in bridal fashion for over20years and our designs are currently soldinnearly1,000stores worldwide. With innovative designs and a strong customer service approach, Essenseof Australiais a dynamic company that rewards excellence, drive, and collaboration.

The Role

Love storytelling? Know how to turn the right words into real impact, whether that’s a store communication, blog article or brand moment? Keep reading.

The Communications Specialist is a member of the Brand Marketing team, reporting to the Director of Strategic Communications. This role sits at the intersection of copywriting, editorial content and communications execution, helping shape how our brands show up, sound and connect across a variety of audiences and channels.

You’ll serve as a go‑to writer and editor across the organization, developing clear, compelling communications for stores, employees, brides and other audiences. From store communications to brand websites, LinkedIn, internal communications and event support, you’ll help translate business needs into thoughtful, effective messaging that is unmistakably on‑brand.

You’ll also play a key role in our editorial content, writing and editing long‑form content, and surfacing trend insights that resonate with brides, retailers and industry insiders. You’ll use AI to work smarter - streamlining processes, accelerating research, sparking ideas and strengthening brand voice and consistency. We see AI as a thinking partner that helps you move faster, go deeper and spend more time on the strategic and creative work that matters most.

In partnership with the Director of Strategic Communications, you’ll support communications planning across wholesale, retail and internal audiences, helping manage timelines, execution and day‑to‑day communication needs. You’ll work closely with teams across the organization to keep communications clear, coordinated and moving forward.

This is a role for a sharp writer, detail‑oriented communicator and natural dot connector — someone who can move easily between creative storytelling and precise execution, manage multiple priorities and thrive in a fast‑moving environment.

Responsibilities

What You’ll Do

• Write and edit content across a variety of communications channels, including brand and wholesale websites, store communications, LinkedIn, blogs, internal communications, gown copy and event‑related messaging.
• Develop communications for internal and external audiences, including employees, stores, brides and other stakeholders, adapting messaging and tone for each audience while maintaining a consistent brand voice.
• Maintain and apply company style guidelines and brand standards, helping ensure communications are polished, accurate, consistent and error‑free.
• Use AI tools to work smarter – streamlining processes, accelerating research, sparking ideas and strengthening brand voice and consistency.
• Support communications planning for major initiatives, launches, selling events and internal programs in partnership with the Director of Strategic Communications.
• Support wholesale email execution, including link coordination, creative process management, approvals, versioning, distribution lists, building, testing and reporting.
• Coordinate the global translation process for wholesale and retail communications in partnership with international team members.
• Support communications needs for wholesale, retail and internal events, partnering across teams to ensure messaging and execution are aligned.
• Monitor communications performance and reporting, identifying trends and opportunities to continually improve content and execution.
• Collaborate cross‑functionally to develop communications that meet business needs and resonate with target audiences.

Qualifications

What We’re Looking For

• Minimum 3 years of communications, copywriting, content or related experience, with demonstrated experience writing and editing across multiple formats and audiences.
• Bachelor’s degree in journalism, business, communications, marketing, English or related field preferred.
• A sharp, confident writer with a strong editorial instinct and fluency in AP style.
• Proven experience building media relationships and securing earned placements across print, digital, and trade outlets.
• Strong organizational and project management skills, with the ability to manage multiple priorities, stakeholders and deadlines in a fast‑paced environment.
• A collaborative, relationship‑focused communicator who can work effectively across teams and knows when to ask questions or elevate concerns.
• A curious, adaptable problem solver who can connect the dots, navigate change and continually look for ways to make the work better.
• Experience in apparel, bridal, fashion or retail is a plus, but a genuine curiosity about the industry matters more.

Essense of Australia is a company with heart. We value creativity, innovation, and dedication, andwe’relooking for someone who shares our passion for delivering exceptional bridal fashion to brides and partners alike.In return for your skills, sparkand drive to help us further our growth,