Communications and Outreach Specialist

Jobtailor; Washington (District of Columbia); On-site; USD 70,000 - 110,000; Full time

Job summary

Jobtailor is seeking a communications professional to develop materials and campaigns to raise brand and product awareness in federal government recruiting, specifically supporting USCIS and DHS.

You will craft targeted media campaigns, collaborate on brand design, track campaign effectiveness, and prepare reports for leadership. Travel up to 10% may be required.

Qualifications

• Must obtain and maintain a Public Trust; adjudication required before onboarding.
• Two or more years of experience in communications, branding, marketing or public relations.
• Proficiency in Microsoft Office applications.
• Experience consulting for the federal government.
• Experience working in DHS.
• Active Public Trust or Suitability preferred.
• Excellent written and verbal communication skills.
• Travel up to 10%.

Responsibilities

• Develop communications materials to build brand and product awareness for USCIS recruiting.
• Build awareness through targeted media campaigns.
• Provide input on brand ideas.
• Support brand design and materials, including campaign development and implementation.
• Support tracking of campaign effectiveness and measures.
• Tailor communications for various target personas.
• Support stakeholder interviews and analyses.
• Support current state and gap analyses.
• Support development of reports and presentations summarizing analyses.
• Prepare for internal and external stakeholder discussions.
• Execute project tasks under the direction of a Lead.
• Support development of comprehensive plans to meet goals and keep resources on track.

Skills

Communications

Branding

Marketing

Public Relations

Quantitative Analysis

Qualitative Analysis

Report Development

Presentation Development

Campaign Development

Stakeholder Analysis

Education

Bachelor's degree in Marketing, Public Relations, Digital Communications or business field

Tools

Microsoft Office

Job description

Responsibilities

• Develop communications materials to build brand and product awareness for recruiting efforts supporting United States Citizenship and Immigration Services (USCIS)
• Build awareness through targeted media campaigns
• Provide input on brand ideas
• Support brand design and corresponding materials, including campaign development and implementation
• Support tracking of campaign effectiveness and measures
• Tailor communications based upon various personas being targeted
• Support stakeholder interviews and analyses
• Support current state analyses and gap analyses
• Support development of reports and presentations summarizing quantitative and qualitative assessments and analyses
• Prepare for internal and external stakeholder discussions
• Execute project tasks and outputs under the direction of a Lead
• Support development of comprehensive plans to implement program goals, meet requirements, and keep resources on track

Requirements

• Must be able to OBTAIN and MAINTAIN a Federal or DoD "PUBLIC TRUST"; candidates must obtain approved adjudication of their PUBLIC TRUST prior to onboarding with Guidehouse
• Bachelor's degree in Marketing, Public Relations, Digital Communications or business related field
• TWO (2) or more years of experience in communications, branding, marketing and/or public relations
• Proficiency in Microsoft Suite applications
• Experience consulting for the federal government
• Experience working in DHS
• Candidates with an ACTIVE PUBLIC TRUST or SUITABILITY are preferred
• Excellent communication skills across all levels of business, both written and verbal
• Ability to adapt quickly and develop successful professional relationships
• Travel required: up to 10%

Core Competencies

Demonstrates expertise in developing communication materials and targeted media campaigns to enhance brand awareness, particularly in support of federal government initiatives. Proficient in stakeholder engagement, campaign effectiveness tracking, and comprehensive reporting.

Highest-signal resume keywords

• Federal Government Consulting Experience
• Brand Development
• Campaign Effectiveness Tracking
• Excellent Communication Skills
• Public Trust Certification

Hard Skills

• Communications
• Branding
• Marketing
• Public Relations
• Quantitative Analysis
• Qualitative Analysis
• Report Development
• Presentation Development
• Campaign Development
• Stakeholder Analysis

Soft Skills

• Adaptability
• Relationship Building

Certifications & Qualifications

• Public Trust Certification

Industry Keywords

• USCIS
• DHS
• Media Campaigns
• Targeted Communications
• Stakeholder Engagement

Tools & Technologies

• Microsoft Suite