Communications and Engagement Specialist

Imagine360, LLC; United States; Remote; USD 55,000 - 85,000; Full time

Benefits offered by this job

Health plan options

Tuition reimbursement

PTO and holidays

401k company contribution

Disability & life insurance (company‑s

Professional development opportunities

Diversity and inclusion initiatives

Job summary

Imagine360, LLC seeks a Communications and Engagement Specialist for a 100% remote role focused on member education campaigns for Upland Advocacy. You will work with HR leaders, brokers, and client teams to inform and engage employees about healthcare cost solutions.

Responsibilities include content development, campaign deployment, success tracking, and ongoing refinement of educational strategy for multiple clients. A Bachelor’s degree and 3+ years in marketing or communications are required.

Qualifications

• Bachelor's degree required.
• 3+ years experience in marketing, communications, content design, or e-commerce.

Responsibilities

• Deliver client education, campaigns and outreach activities across channels.
• Develop client-specific member communications strategies and segment audiences.
• Coordinate with external vendors for printed materials and distribution.
• Manage inquiries and connect individuals to internal specialists.
• Test and refine digital engagement methods using analytics.
• Set up scalable education campaigns across print and digital channels.
• Ensure content aligns with brand messaging across brands.

Skills

Marketing

Communications

Content writing

Digital engagement

Customer service analytics

Education

Bachelor's degree

Job description

Imagine360 is seeking a Communications and Engagement Specialist to join the team! Upland Advocacy is changing the cost of healthcare for those who need it most. We work directly with hospitals and doctors to help employees save on their healthcare costs. The Communications & Engagement Specialist manages custom member education campaigns for Upland's growing base of clients. Responsibilities include content development, campaign deployment, success rate tracking, and constant refinement of educational strategy with HR leaders, brokers, and Upland leadership.

Position Location

100% remote

Responsibilities include but are not limited to:

• HR & broker education: Work with clients, brokers, and human resource leaders to deliver communications that educate, inform, and engage target audiences. Manage content development, presentations, webinars, and other outreach activities.
• Member communications strategy: Develop custom communication strategies for each client based on industry, demographics and preferences. Oversee audience segmentation, design, campaign creation, testing, deployment, and performance tracking across channels, including print and email.
• Vendor coordination: Coordinate with external vendor partners to develop, order, and distribute materials, including print materials such as postcards and wallet cards. Manage timelines, audience segmentation, distribution, branding, and campaign measurement.
• Inquiry management & engagement support: Monitor and respond to inquiries through digital and other communication channels. Connect individuals with the appropriate internal specialist for further case support.
• Digital engagement: Develop and test new approaches to audience engagement, including email, online forms, QR codes, video, digital content, and other interactive tools. Use analytics and attribution data to evaluate channel, brand, product, and campaign performance and identify opportunities to increase inquiries and improve engagement.
• Ongoing education & communications campaigns: Set up systems to deliver recurring education and engagement campaigns across print, digital, and other channels. Build scalable, repeatable processes that support consistent communications throughout the health plan year.
• Content development & brand segmentation: Manage content creation across multiple brands to ensure communications are clear, relevant, accessible, and aligned with organizational messaging and brand standards.
• Reporting & continuous improvement: Track campaign activity, engagement metrics, and audience response to evaluate effectiveness. Use insights and feedback to refine communications strategies, improve engagement, and inform future campaigns.
• Other client support: Provide cross-functional support for projects and initiatives as needed, including implementation activities, reporting, data coordination, invoicing, vendor support, and other operational tasks that support the member and client experience.

Required Experience/Education

• Bachelor's degree
• 3+ years experience in marketing, communications, content design, or e-commerce role (or combination of work and education experience).

Skills and Abilities

• Marketing
• Communications
• Content writing
• Digital engagement
• Customer service analytics

What can Imagine360 offer you?

• Multiple Health plan options
• Company paid employee premiums for disability and life insurance
• Parental Leave Policy
• 20 days PTO to start / 10 Paid Holidays
• Tuition reimbursement
• 401k Company contribution
• Company paid Short & Long term Disability plus Life Insurance
• Professional development initiatives / continuous learning opportunities
• Opportunities to participate in and support the company's diversity and inclusion initiatives

Imagine360 is a health plan solution company that combines 50+ years of self-funding healthcare expertise. Over the years, we've helped thousands of employers save billions on healthcare. Our breakthrough total health plan solution is fixing today's one-size-fits-none PPO insurance problems with powerful, customized, member-focused solutions.

Imagine360 is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or veteran status.