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Comms Manager, Email & Signage, Reputation & Content Strategy
Lensa
Arlington (VA)
On-site
USD 72,000 - 156,000
Full time
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Job summary
Join a leading company as a Communications Manager focused on enhancing content programming for internal newsletters and digital signage. This role involves driving daily operations, optimizing content strategies, and collaborating with stakeholders to ensure effective communication throughout the organization. With a commitment to innovation, this position offers opportunities for professional growth and impact within corporate communications.
Benefits
Qualifications
- 3+ years of professional non-internship marketing experience.
- Strong project management and organizational skills.
- Ability to manage multiple priorities in a fast-paced environment.
Responsibilities
- Own daily operations of email newsletters and digital signage channels.
- Develop weekly and monthly channel-specific content calendars.
- Monitor and analyze channel metrics for continuous improvement.
Skills
Education
Tools
Job description
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Amazon's Internal Corporate Communications team is seeking a Communications Manager to own content programming and channel optimization for internal newsletters content and digital signage channels. You'll drive day-to-day excellence in these channels while identifying opportunities for innovation and improvement. This role requires strong editorial judgment, data-driven decision making, and the ability to execute strategic initiatives across two key internal communications platforms.
Key job responsibilities
• Own daily operations of email newsletters and digital signage channels
• Execute content programming strategy aligned with your org objectives
• Drive quality standards and best practices across organizations and stakeholders
• Manage channel performance metrics and reporting
Content Programming:
• Develop weekly and monthly channel-specific content calendars
• Identify channel-specific opportunities for proactive content creation for our newsletter and digital screens program
• Optimize content mix and timing
• Execute A/B testing to improve engagement
Audience & Performance:
• Monitor and analyze channel metrics
• Drive continuous improvement through testing
• Provide regular performance insights to stakeholders
Stakeholder Partnership:
• Coordinate with Editorial, Events, and Business Partners on content needs
• Guide digital signage content submitters on best practices
• Partner with Design on visual assets
• Collaborate with Channel and Product teams on improvements
Project Management:
• Document processes and best practices
A day in the life
You'll own the day-to-day excellence of our email and digital signage channels while driving continuous improvement. Your morning might start with analyzing yesterday's email performance, followed by reviewing upcoming digital signage content. You'll coordinate with Editorial on next week's content calendar, run A/B tests on email templates, and work with stakeholders to optimize their content for each channel. Success in this role means consistently delivering high-quality content while finding ways to increase engagement and effectiveness.
About the team
Internal Corporate Communications operates as Amazon's central source for internal company news and events, reaching a global audience of corporate employees. Our team develops and delivers news, announcements, and strategic communications that help employees understand Amazon's business, culture, and workplace.
Basic Qualifications
3+ years of professional non-internship marketing experience
Experience utilizing systems and tools involving email, web, analytics, and CRM (Marketo, Tableau, Salesforce, etc.) for targeting, segmentation, reporting for demand generation
Bachelor's degree in Communications, Journalism, Marketing, or related field
Strong project management and organizational skills
Excellent written and verbal communication abilities
Ability to manage multiple priorities in fast-paced environment
Preferred Qualifications
Knowledge of digital communications best practices
Experience with data analysis and reporting
Amazon is an equal opportunity employer and does not discriminate on the basis of protected veteran status, disability, or other legally protected status.
Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process, including support for the interview or onboarding process, please visit https://amazon.jobs/content/en/how-we-hire/accommodations for more information. If the country/region you’re applying in isn’t listed, please contact your Recruiting Partner.
Our compensation reflects the cost of labor across several US geographic markets. The base pay for this position ranges from $72,600/year in our lowest geographic market up to $155,200/year in our highest geographic market. Pay is based on a number of factors including market location and may vary depending on job-related knowledge, skills, and experience. Amazon is a total compensation company. Dependent on the position offered, equity, sign-on payments, and other forms of compensation may be provided as part of a total compensation package, in addition to a full range of medical, financial, and/or other benefits. For more information, please visit https://www.aboutamazon.com/workplace/employee-benefits . This position will remain posted until filled. Applicants should apply via our internal or external career site.
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Description Amazon's Internal Corporate Communications team is seeking a Communications Manager to own content programming and channel optimization for internal newsletters content and digital signage channels. You'll drive day-to-day excellence in these channels while identifying opportunities for...
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