Commercial Strategy Manager

S&S Activewear; United States; Remote; USD 31,000 - 188,000; Full time

Job summary

S&S Activewear is seeking a Manager of Commercial Strategy to lead the development and execution of its commercial strategy. This remote role requires strong analytical and leadership skills, focusing on channel priorities, sales effectiveness, and enhancing customer engagement through data-informed decisions.

Benefits

Medical insurance

Vision insurance

401(k)

Qualifications

• 5+ years of experience in commercial strategy, channel development, or sales operations.
• Strong business acumen with the ability to translate strategy into action.
• Experience in B2B distributor or consumer products environment preferred.

Responsibilities

• Lead the creation and documentation of the commercial strategy across channels.
• Drive a data-informed commercial strategy using performance tracking and analytics.
• Communicate performance insights and strategic priorities to senior leadership.

Skills

Communication

Analytical Skills

Leadership

Cross-functional Collaboration

Education

Bachelor’s degree in Business or Marketing

MBA (preferred)

Tools

BI tools (e.g., Power BI, Tableau, SQL)

Microsoft Office Suite

Job description

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ABOUT US

S&S Activewear is a leading North American, tech-enabled specialty distributor of imprintable apparel, including t-shirts, fleece, athletic wear, headwear, workwear, scrubs and accessories. We pride ourselves on being the “critical link” that enables our 100+ brand partners such as Adidas, Columbia and Gildan to reach our hyper-fragmented base of customers, comprised of apparel decorators, eRetailers and promotional products distributors that embellish apparel items for diverse end consumer use cases (e.g., everyday wear, concerts, fitness attire, life events, team sports, etc.). At S&S, we differentiate in the market through a customer service focus, strategic product portfolio, world-class distribution infrastructure, a collaborative growth culture and a relentless focus on technology and innovation.

Our success has compounded since the Company’s humble beginnings in 1988 as a regional t-shirt distributor to a leading, multi-billion-dollar value-added distribution platform that drives market penetration for our suppliers while enabling the growth, operations and fulfillment for a diverse range of customers across channels and business sizes. We strive to be the apparel distributor of choice while inspiring and fostering growth for customers, employees and suppliers through our core values of service, deep relationships, innovation, continuous improvement and accountability.

ABOUT THE ROLE

The Manager of Commercial Strategy will be on point for coordinating the ideation, development and execution of the company’s commercial strategy across all sales channels. Leveraging “The Way” and working closely with other commercial leaders (e.g., Pricing, Merchandising, Marketing, Sales) and the corporate strategy team, this individual will oversee the completion and updating of the 3 Year Commercial Strategy and the Annual Activation Plans. The Commercial Strategy Manager is responsible for helping align channel priorities with corporate goals, optimizing channel-specific product and brand strategies, and driving initiatives that enhance sales team effectiveness and customer engagement, including the development and maintenance of a competitive and aligned compensation structure. Manager of Commercial Strategy will have frequent interactions with marketing and merchandising resources to understand portfolio positioning and needs, along with the Sales organization to identify relevant activities and collateral to drive selected strategy and objectives.

Qualified candidates must possess excellent communication and presentation skills, be comfortable interacting with sales leadership, customers and internal collaborating teams, and have a demonstrated ability to analyze data to identify strategic and tactical opportunities to grow the business.

Full-Time, Exempt

Location - Remote Available

WHAT YOU WILL DO

Strategic Leadership

• Lead the creation and documentation of the commercial strategy (The S&S Way for Customer Growth) across channels including retail, strategic accounts, team/uniform resellers, and e-commerce.
• Work with channel leads to develop segmentation strategies to address differing customer needs within each channel.
• Serve as a cross-functional leader connecting Sales, Merchandising, Marketing, Pricing and Supply Chain teams to align business goals.
• Link the commercial strategy to corporate goals and objectives and support regular strategic plan development, annual operating plan, quarterly planning, monthly operating review and ad hoc reporting cadence.
• Communicate performance insights and strategic priorities to senior leadership.
• Partner with Corporate Strategy in assessing and integrating the Biz Dev pipeline
• Manage a Commercial Strategy analyst in the creation and delivery of the annual commercial plan/strategy.
• Set priorities, KPIs, and development plans for the team, fostering a high-performance, insights-driven culture.
• Oversee the development of activation plans for the sales team.
• Collaborate with Merchandising to ensure the right product assortments, bundles, and brands are matched to the appropriate segments.
• Develop and update the sales compensation model, incentive strategy, and related programs

Analytics & Insights

• Drive a data-informed commercial strategy by utilizing performance tracking, segmentation analytics, and whitespace identification.
• Guide the team in deriving insights / partnering with Commercial Analytics to inform decision-making across product, sales, and marketing functions.
• Partner with Revenue Management and Merchandising to use data to shape pricing, promotional, and assortment strategies by channel.
• Partner with senior stakeholders in Marketing, Planning, and Product to influence long-term assortment strategy, brand development, and demand planning.
• Ensure cross-functional alignment on new product introductions, major campaigns, and trade program investments.

WHAT WE'RE LOOKING FOR

Required

• Bachelor’s degree in Business, Marketing, or related field (MBA preferred).
• 5+ years of experience in commercial strategy, channel development, or sales operations, preferably in a B2B distributor or consumer products environment.
• Strong business acumen with the ability to translate strategy into action.
• Advanced analytical capabilities and comfort with BI tools (e.g., Power BI, Tableau, SQL).
• Expertise in sales enablement, customer segmentation, and go-to-market execution.
• Exceptional leadership, communication, coaching, team development, and cross-functional collaboration skills.

Preferred

• Experience in the decorated apparel, promotional goods, or mass customization sectors.
• Deep understanding of B2B2C value chains and multi-channel sales models.
• Working knowledge of Microsoft Office Suite
• Familiarity with CRM tools and processes

Physical Demands

The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. While performing the duties of this job, the employee is regularly required to talk or listen.

This job operates in a professional office and home office environment. This role routinely uses standard office equipment such as computers, phones, photocopiers, filing cabinets and fax machines. Reasonable accommodation may be made to enable people with disabilities to perform the essential functions.

S&S Activewear welcomes people of all backgrounds and experiences and are committed to creating a diverse culture and supporting human growth. We are proud to be an equal opportunity employer and are committed to providing equal opportunity for all employees and applicants. We conduct business without regard to sex, race, creed, color, religion, marital status, national origin, citizenship status, age, pregnancy, sexual orientation, gender identity or expression, genetic information, disability, military status, status as a veteran, or any other protected characteristic. Our policy is to recruit, hire, train, promote, assign, transfer, and terminate employees based on their own ability, achievement, experience and conduct and other legitimate business reasons. S&S participates in E-Verify and will provide the federal government with your Form I-9 information to confirm you are authorized to work in the U.S. This job offer is contingent upon the completion of a satisfactory background check.

Seniority level

• Seniority level

  Mid-Senior level

Employment type

• Employment type

  Full-time

Job function

• Job function

  General Business, Strategy/Planning, and Management

• Industries

  Wholesale and Warehousing and Storage

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Inferred from the description for this job

Medical insurance

Vision insurance

401(k)

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