Commerce Program Lead — Hybrid, Cross‑Functional Impact

VML; Atlanta (GA); Hybrid; USD 75,000 - 180,000; Full time

Job summary

VML is seeking a Program Manager to oversee integrated marketing programs for a major beverage industry client. You will manage scope, budget, and scheduling, coordinating cross-functional teams to deliver end-to-end campaigns across TV, print, radio, social, and display.

We value leadership, strategic thinking, and a collaborative, results-driven mindset. This role offers hybrid work with in-office collaboration several days per week in Atlanta, GA.

Qualifications

• 5–7+ years of experience managing complex, integrated marketing projects in an agency or consulting environment.
• Experience working on commerce-focused clients or a strong understanding of the commerce space.
• Demonstrated ability to lead and mentor project teams, fostering a collaborative and high-performance environment.
• Exceptional problem-solving skills with the ability to think critically and strategically.
• Proven ability to lead team and client meetings, tailoring communications to diverse audiences.
• Ability to thrive in a fast-paced, dynamic environment and meet high standards for quality and accuracy.
• Deep passion for the marketing and advertising industry and willingness to learn the inner workings of the business.
• Exceptional scoping and project management skills to estimate timelines and manage multiple projects.

Responsibilities

• Lead end-to-end delivery of large-scale, integrated projects in commerce to ensure on-time, on-budget execution.
• Inspire and direct cross-functional teams; partner with Account Management to manage scope and cultivate client relationships.
• Define and optimize project communication and processes; monitor performance and implement improvements.
• Own project estimation, financial planning, and profitability with detailed plans aligned to budget and ROI.

Skills

Strategic leadership

Team mentorship

Attention to detail

Communication skills

Job description

VML is seeking a Program Manager to oversee integrated marketing programs for a major beverage industry client. You will manage scope, budget, and scheduling, coordinating cross-functional teams to deliver end-to-end campaigns across TV, print, radio, social, and display.

We value leadership, strategic thinking, and a collaborative, results-driven mindset. This role offers hybrid work with in-office collaboration several days per week in Atlanta, GA.