Commerce Media Lead: Amazon & Retail Performance

Publicis Groupe; Chicago, Northern (IL, KY); Hybrid; USD 81,000 - 117,000; Full time

Benefits offered by this job

Medical coverage

Dental

Vision

Disability

401K

Parental leave

Family care leave

Tuition reimbursement

Flexible time off

Job summary

Publicis Groupe is seeking a Manager—Commerce Media to lead a team within the Digitas Search and Prevision capability, driving performance for major retail advertisers. You will craft display strategies, oversee campaigns, and present data-driven recommendations to clients and retailers.

The role requires a four-year degree and 5–7 years in digital media, with strong SEM/e-Commerce experience and leadership abilities. Travel as needed and a competitive compensation package are offered.

Qualifications

• A four-year degree and 5 to 7 years of digital media experience, 4+ years in SEM/e-Commerce/Shopper Marketing.
• Experience managing direct reports preferred.
• Familiarity with multi-channel media planning and buying including search/display on Amazon, Walmart, Kroger, etc.

Responsibilities

• Lead a team of Sr Analysts and Analysts within the Digitas Search and Prevision capability team.
• Develop display strategies and analyses, e.g., keyword recommendation and day-parting.
• Oversee daily search campaign monitoring, optimization, reporting and testing.
• Write and deliver media strategies and translate them into media recommendations.
• Manage client relationships and lead retailer and vendor RFPs.
• Forecast performance and allocate budgets with data-based rationale.
• Collaborate with internal teams (Media, S&A) and external stakeholders.

Skills

Digital media planning

SEM

Shopper marketing

Retail media

Client management

Data analysis

Education

Bachelor's degree

Tools

Edge

Gradient

PriceSpider

Content Analytics

Stackline

Feedvisor

Job description

Publicis Groupe is seeking a Manager—Commerce Media to lead a team within the Digitas Search and Prevision capability, driving performance for major retail advertisers. You will craft display strategies, oversee campaigns, and present data-driven recommendations to clients and retailers.

The role requires a four-year degree and 5–7 years in digital media, with strong SEM/e-Commerce experience and leadership abilities. Travel as needed and a competitive compensation package are offered.