Coffee & Tea Route Account Specialist

Torrey Holistics; Shoreview (MN); On-site; USD 52,000 - 64,000; Full time

Job summary

Farmer Brothers is seeking an energetic Route Sales Specialist in Minnesota to manage a defined territory, grow revenue, and deliver on-time service to beverage stations. You will restock, rotate inventory, and train customers on product usage while pursuing new accounts and promotions.

You should have a strong background in B2B sales, a valid driver’s license, and a DOT physical. The role emphasizes relationship-building and proactive territory expansion.

Qualifications

• High school diploma or equivalent.
• 2+ years of B2B route delivery or closely related customer-service sales experience.
• Valid driver’s license with a clean driving record and ability to pass a DOT physical.

Responsibilities

• Own your territory’s revenue plan: win new customers, expand product penetration, set pricing actions.
• Deliver on-time service and product to all stops and rotate inventory to meet brand standards.
• Increase revenue per stop by closing gaps, running promotions, adjusting pricing, and proper station setup.
• Perform at least one Cup Quality Check daily; ensure equipment is clean and functioning.
• Make at least one qualifying prospect call daily and secure two new accounts per quarter.
• Follow The Farmer Brothers Way to Sell, recap services, and share business-building ideas at visits.
• Resolve or escalate customer issues promptly to ensure satisfaction and retention.
• Manage invoices, route inventory, and daily collections; participate in promotions.

Skills

DOT Medical Card

Driver's License

Retail Sales

Customer Service

Territory Sales

Business-to-Business (B2B)

Outside Sales

Inside Sales

Education

High School Diploma or equivalent

Job description

Step into a day on the routeAt 6:30 am, you’re loading the truck with fresh coffee, tea, and supplies. By mid-morning, you’re greeting familiar faces at your assigned stops, restocking beverage stations, and ensuring every machine is clean, calibrated, and pouring perfectly. Throughout the day, you’re growing relationships, spotting opportunities to add products or categories, and making one new prospect call. Before you roll back by 4:00 pm, you reconcile invoices, inventory, and collections—closing the loop on a strong day of service and sales.ScheduleMonday – Friday, 6:30 am – 4:00 pmDriving requirementsValid driver’s license and ability to successfully complete a DOT physical.What you’ll doOwn your territory’s revenue plan: win new customers, expand product/category penetration with existing accounts, execute pricing actions, and retain satisfied customers.Deliver on-time service and product to all stops; replenish and rotate inventory at each visit so beverage stations meet brand standards.Increase Revenue per Stop by closing distribution gaps on core items, running seasonal and LTO promotions, applying pricing updates, and ensuring the station set is correct.Perform at least one CQC (Cup Quality Check) per day; verify equipment is clean and functioning properly.Make a minimum of 1 prospect call daily (5 weekly) and secure at least 2 new qualifying accounts per quarter (8 annually).Follow “The Farmer Brothers Way to Sell,” recap services provided, and present business-building ideas at each visit.Resolve or promptly escalate customer issues to ensure satisfaction and retention.Manage invoices, route inventory, and collections each day.Participate in all regional and company promotions.Education & experienceHigh school diploma or equivalent.2+ years of business-to-business route delivery or closely related customer-service sales experience.Prior foodservice exposure preferred.Valid driver’s license with a clean driving record; able to pass a DOT physical.Skills & capabilitiesComfort with equipment and basic tech (hardware/software); mechanical aptitude.Able to lift and carry up to 50 lbs.Sharp at needs assessment and opportunity identification; proactive territory growth mindset.Strong communicator and active listener who builds rapport with customers and teammates.Sound business judgment; independent, organized, and accountable.ProficienciesDOT Medical CardDriver's LicenseRetail SalesCustomer ServiceTerritory SalesBusiness-to-Business (B2B)Outside SalesInside Sales