Clinical Outreach Manager

AMEN CLINICS, INC., A MEDICAL CORPORATION; Reston (VA); On-site; USD 75,000 - 110,000; Full time

Job summary

Amen Clinics is seeking a Clinical Outreach Manager to spearhead outside sales, business development, and referral growth across assigned territories. You will develop robust marketing plans, coordinate with clinicians and management, and drive profitability through new accounts and increased referrals.

The role requires leadership in outreach efforts, strong communication with external partners, and the ability to travel regularly for events and meetings.

Qualifications

• Ability to work independently with minimal supervision.
• Excellent oral and written communication skills.
• Ability to speak effectively before stakeholders, groups and organizations.
• Ability to plan and organize community and provider events.
• Works collaboratively with outreach, clinic and admissions teams.
• Willingness to travel regularly for meetings, conferences and events.

Responsibilities

• Plan and implement outside sales, business development and referral programs.
• Develop and maintain referrals from physicians, therapists, hospitals and professional organizations.
• Manage referral sources and maintain CRM data entry for accounts and activities.
• Coordinate and lead weekly tours for professional referents.
• Organize trainings and community events; implement marketing strategies.
• Provide weekly/monthly activity reports to supervisor.

Tools

MS Office

CRM (Salesforce)

Job description

Amen Clinics are outpatient health care clinics that have been providing mental wellness strategies to patients of all ages since 1989. We offer patient-first experiences and customized solutions to an array of behavioral and psychiatric conditions. Amen Clinics employs an array of healthcare professionals across our nationwide locations, including: psychiatrists, integrative physicians, nutritionists, therapists and wellness coaches. These practitioners have diverse educational backgrounds and specialties and are skilled at treating patients in the least harmful, most effective means possible. We use all the tools available to us to help make brain health happen. We believe that a better brain always leads to a better life and that achieving our mission will help to prevent and alleviate suffering, not only for individuals, but also for generations of individuals.

The Clinical Outreach Manager (COM) plans and implements all aspects of outside sales/business development, community and clinical outreach, and referral development and maintenance for Amen Clinics Inc. (ACI). They must possess the ability to plan, direct and implement all facets of referral development and account management, including developing a robust marketing plan and having the ability to prioritize duties to successfully reach their defined goals. The COM is responsible for driving results within the assigned accounts and territories and for obtaining new accounts that achieve maximum profitability and growth for ACI. This position must be able to work well with clients, management, and peers. It also requires ensuring that the organization’s marketing and outreach efforts are meeting the high standards established and are consistent with the vision, mission, and goals of ACI and is in accordance with its by-laws.

• Autonomously facilitates and maintains consistent business development activity and result levels for the established Key Performance Indicators (KPI’s) given; including client/referent referrals and appointments scheduled.
• Responsible to meet and/or exceed the number of professionally referred patients to the clinics measured by increased revenue & evals/scans booked through independent work and in collaboration with the outreach and clinic teams
• Obtains and manages referral sources from segments including, but not limited to: physicians, therapists, social services, attorney’s, hospitals, professional organizations, mental health centers, etc. through a variety of activities such as personal appointments, meetings, phone calls, tours, emails and events/conferences
• Researches, analyzes, and monitors financial, technological, and demographic factors to capitalize on market opportunities and minimize effects of competitive activity
• Identifies market research and adjusts marketing strategy to meet changing market and competitive conditions
• Makes customer-focused decisions, both independently and with the support and direction of management
• Accurately scopes out length and difficulty of tasks and projects; sets objectives and goals; breaks down work into process steps; develops schedules; anticipates and adjusts for problems and roadblocks; measures performance against goals and evaluates results.
• Must be effective in a variety of formal presentation settings: one-on one, small and large groups, with peers and direct reports
• Actively demonstrates a dedication to meeting the expectations and requirements from internal and external customers; gets firsthand information and uses it for improvements in ACI services; always acts with the customer or patient in mind.
• Responsible for daily entry and continued maintaining of referent database and the logging of all accounts, contacts, and activities in company’s CRM
• Establishes and maintains relationships with industry influencers and key community and strategic partners.
• Constructs and adheres to identified and approved outreach budget
• Coordinate and lead weekly tours for prospective professional referents
• Organize and coordinate trainings, community events, and in-service professional events
• Implement monthly, seasonal and annual marketing strategies, and evaluate results accordingly
• Provide weekly and monthly activity and accounts reports to supervisor
• Regular communication with the Outreach team in multiple formats, such as online project management software, email and phone
• Regular communication with the Outreach team and management in multiple formats, such as online project management software, chat software, email and phone
• Report needs and concerns to supervisor in a timely manner that are roadblocks to success including potential solutions

Knowledge, Skills and Abilities:

• Must be able to work independently and productively with minimum supervision.
• Must exhibit excellent communication skills (oral and written).
• Ability to speak effectively before key stakeholders, groups and organizations.
• Ability to plan and organize community and provider events.
• Works collaboratively with the outreach team, clinic teams and the admissions team to meet defined ACI goals.
• Ability to establish and maintain professional atmosphere for employees, clients and customers.
• Ability to expertly and aggressively market and sell company’s brand and services as a “hunter” of new accounts and an “account manager” of existing accounts.
• Updates job knowledge by participating in educational opportunities, attending industry events and conferences.
• Demonstrates ability to learn quickly when facing new problems or in obtaining new information; quickly grasps the essence and the underlying concepts
• Requires flexibility in both working hours and days of work
• Requires ability to travel on a regular basis for meetings conferences and events.
• Knowledge of mental illnesses & treatment strategies
• Knowledge of MS Office and CRM’s
• Timely follow-up on all professional inquiries and leads (within 24 hours)

Preferred Qualifications

• 5+ years of sales experience
• Outside sales / field-based experience
• Experience calling on physicians, therapists, or healthcare providers
• Self-starter with an entrepreneurial mindset
• Territory ownership experience
• CRM experience (Salesforce preferred)
• Public speaking, presentations, and Lunch & Learns