Client Solutions Vertical Manager - CPG - New York - GBS

TikTok; New York (NY); On-site; USD 109,000 - 231,000; Full time

Benefits offered by this job

Health insurance

401(k) with company match

Paid parental leave

Paid holidays

Job summary

TikTok seeks a Client Solutions Vertical Manager for the New York CPG practice to lead a high-impact team and drive revenue targets while ensuring flawless campaign execution.

You will advocate for the customer with Sales and Product, translating needs into go-to-market plans, coaching the CSM team, and turning data insights into compelling client narratives that boost ROI.

Qualifications

• Experience in digital advertising, ad sales, or brand/performance marketing.
• Experience managing client solutions teams, with proven success in talent development and scaling teams.

Responsibilities

• Become a subject matter expert and clearly articulate how TikTok can best serve these clients.
• Train and empower the team to serve as external product consultants, educating clients and agencies on alpha and beta product solutions, scalable innovations, and best practices to grow existing partnerships.
• Partner with Vertical Leadership as a strategic thought partner, identifying priorities, growth opportunities, and efficiencies through data-backed recommendations and insights.
• Leverage data to identify consumer trends and lead your CSM team in developing and evolving playbooks that drive measurable client business outcomes.
• Coach and develop Client Solutions teams on consultative, data-driven campaign analysis and selling at scale, while fostering a culture of accountability and high performance.
• Maintain up-to-date expertise on TikTok’s features, ad units, measurement, attribution, and KPIs, and consult clients on how to link platform value directly to ROI.
• Collaborate with Product to drive innovation by systematically surfacing advertiser needs and feedback to inform product roadmaps.

Skills

Digital advertising

Team leadership

Client relationships

Data analysis

Campaign optimization

Job description

Client Solutions Vertical Manager - CPG - New York - GBS

Location:

New York

Employment Type:

Regular

Job Code:

A142831C

Responsibilities

TikTok's Global Business Solutions (GBS) regional sales and advertising teams drive revenue growth by promoting our advertising solutions, onboarding clients, and running campaigns that deliver measurable results.Client needs, market trends, and performance expectations shift constantly, and differently in every market. We build strategy accordingly, turning those moving pieces into advertising solutions that work and client partnerships that last.You will help businesses grow on a global platform, working on the campaigns and relationships that turn advertisers into long-term partners.The Client Solutions Vertical Manager will be responsible for driving strategy, owning revenue targets, and ensuring flawless campaign execution. They will report into the Group Vertical Director and serve as the advocate for their category both internally and externally, acting as the voice of the customer to influence go-to-market and product strategies. They will manage the Client Solutions Managers (CSM) and work closely with the Sales and Product teams. Success in this role requires strong leadership in project and relationship management, client education, campaign success, and the ability to tell compelling stories that demonstrate TikTok’s ability to drive client objectives, while scaling best practices across key clients.

• Become a subject matter expert and clearly articulate how TikTok can best serve these clients.
• Train and empower the team to serve as external product consultants, educating clients and agencies on alpha and beta product solutions, scalable innovations, and best practices to grow existing partnerships.
• Partner with Vertical Leadership as a strategic thought partner, identifying priorities, growth opportunities, and efficiencies through data-backed recommendations and insights.
• Leverage data to identify consumer trends and lead your CSM team in developing and evolving playbooks that drive measurable client business outcomes.
• Coach and develop Client Solutions teams on consultative, data-driven campaign analysis and selling at scale, while fostering a culture of accountability and high performance.
• Maintain up-to-date expertise on TikTok’s features, ad units, measurement, attribution, and KPIs, and consult clients on how to link platform value directly to ROI.
• Collaborate with Product to drive innovation by systematically surfacing advertiser needs and feedback to inform product roadmaps.

Qualifications

Minimum Qualifications

• Experience in digital advertising, ad sales, or brand/performance marketing.
• Experience managing client solutions teams, with proven success in talent development and scaling teams.

Preferred Qualifications

• Experience managing advertisers across the full funnel, with a deep understanding of their challenges and objectives within this vertical.
• Experience building relationships with top marketing decision-makers at brands and agencies.
• Strong ability to analyze data, translate insights into actionable strategies, and assess campaign performance effectively.
• Proven ability to proactively troubleshoot and elevate through the proper channels.
• Proactive attitude with excellent project management, stakeholder management, organizational, and analytical skills.
• Experience diagnosing and solving technical problems with product and engineering teams.
• Ability to translate complex technical concepts into clear, compelling business narratives for non-technical stakeholders.

Job Information

The base salary range for this position in the selected city is $108632 - $230843 annually.

Compensation may vary outside of this range depending on a number of factors, including a candidate’s qualifications, skills, competencies and experience, and location. Base pay is one part of the Total Package that is provided to compensate and recognize employees for their work, and this role may be eligible for additional discretionary bonuses/incentives, and restricted stock units.

Benefits may vary depending on the nature of employment and the country work location. Employees have day one access to medical, dental, and vision insurance, a 401(k) savings plan with company match, paid parental leave, short-term and long-term disability coverage, life insurance, wellbeing benefits, among others. Employees also receive 10 paid holidays per year, 10 paid sick days per year and 17 days of Paid Personal Time (prorated upon hire with increasing accruals by tenure).

The Company reserves the right to modify or change these benefits programs at any time, with or without notice.

For Los Angeles County (unincorporated) Candidates

Qualified applicants with arrest or conviction records will be considered for employment in accordance with all federal, state, and local laws including the Los Angeles County Fair Chance Ordinance for Employers and the California Fair Chance Act. Our company believes that criminal history may have a direct, adverse and negative relationship on the following job duties, potentially resulting in the withdrawal of the conditional offer of employment:

1. Interacting and occasionally having unsupervised contact with internal/external clients and/or colleagues;
2. Appropriately handling and managing confidential information including proprietary and trade secret information and access to information technology systems; and
3. Exercising sound judgment.

About TikTok

TikTok is the leading destination for short-form mobile video. At TikTok, our mission is to inspire creativity and bring joy. TikTok's global headquarters are in Los Angeles and Singapore, and we also have offices in New York City, London, Dublin, Paris, Berlin, Dubai, Jakarta, Seoul, and Tokyo.

Why Join Us

Inspiring creativity is at the core of TikTok's mission. Our innovative product is built to help people authentically express themselves, discover and connect – and our global, diverse teams make that possible. Together, we create value for our communities, inspire creativity and bring joy - a mission we work towards every day.

We strive to do great things with great people. We lead with curiosity, humility, and a desire to make impact in a rapidly growing tech company. Every challenge is an opportunity to learn and innovate as one team. We're resilient and embrace challenges as they come. By constantly iterating and fostering an "Always Day 1" mindset, we achieve meaningful breakthroughs for ourselves, our company, and our users. When we create and grow together, the possibilities are limitless. Join us.

Diversity & Inclusion

TikTok is committed to creating an inclusive space where employees are valued for their skills, experiences, and unique perspectives. Our platform connects people from across the globe and so does our workplace. At TikTok, our mission is to inspire creativity and bring joy. To achieve that goal, we are committed to celebrating our diverse voices and to creating an environment that reflects the many communities we reach. We are passionate about this and hope you are too.

TikTok Accommodation

TikTok is committed to providing reasonable accommodations in our recruitment processes for candidates with disabilities, pregnancy, sincerely held religious beliefs or other reasons protected by applicable laws. If you need assistance or a reasonable accommodation, please reach out to us at https://tinyurl.com/RA-request

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