Global Sales Team Lead, Amazon - GBS

TikTok; New York (NY); On-site; USD 135,000 - 214,000; Full time

Job summary

TikTok is seeking a Global Sales Team Lead to drive strategy and revenue for a list of named accounts, including building scalable programs and accelerating product adoption. You will mentor Brand Partnerships Managers and Client Solutions Managers to become strategic advisers.

You will own revenue performance for major advertisers, design tiered engagement models, and partner with Product, Marketing, and Finance to improve advertiser experience.

Qualifications

• Leadership experience in digital advertising or brand marketing.
• Proven track record managing and mentoring high-performing teams.
• Experience scaling enterprise clients' ad revenue in a short period of time.
• Proactive attitude with excellent project management, organizational, and analytical skills.

Responsibilities

• Own revenue performance for named accounts.
• Develop scalable sales strategies to drive adoption of TikTok ads.
• Identify and accelerate high-potential advertisers into strategic accounts.
• Design tiered engagement models (self-serve, managed, hybrid).
• Build playbooks for onboarding, retention, and upsell.
• Partner with Product and Marketing to improve advertiser experience.
• Build and lead a high-performing team of sales managers and account executives.
• Establish performance standards, coaching frameworks, and career paths.
• Foster a culture of ownership, experimentation, and customer obsession.
• Partner with Ads Product, Tech, Finance, and Operations to improve tools and workflows.
• Advocate for SMB and growth advertisers in roadmap planning.
• Influence platform features to better serve scaled advertisers.
• Launch new programs, pilots, and automation initiatives.
• Leverage data and AI-driven insights to improve targeting and ROI.
• Drive operational excellence and efficiency.

Skills

Leadership experience

Team mentoring

Enterprise ad revenue scaling

Project management

Relationship building with decision‑m‑

Job description

The Global Agency and Accounts (GA&A) team works with leading agency groups and multinational advertisers, acting as a strategic and consultative partner. We establish and lead the partnerships that turn TikTok's integrated suite of products into solutions that build businesses and brands.We solve complex, cross-market growth challenges for some of TikTok's largest global advertisers, bringing together strategy, platform expertise, and tailored solutions to meet high-impact business goals.You will turn those partnerships into scalable programs and product adoption, accelerating measurable outcomes for clients and driving revenue growth for TikTok.The Global Sales Team Lead is responsible for driving strategy and revenue for a team of individual contributors covering a list of named accounts, and serving as the advocate for their clients both internally and externally. They will grow and develop Brand Partnerships Managers and Client Solutions Managers to become strategic advisors to their clients. Success in this role requires a focus on people and relationship management, client education, campaign measurement, and the ability to tell a strong story that shows TikTok's ability to deliver against revenue goals.

Responsibilities

• Own revenue performance for Amazon’s emerging and growth advertiser segment
• Develop scalable sales strategies to drive adoption of TikTok ads among Amazons various lines of business
• Identify and accelerate high-potential advertisers into strategic accounts
• Design tiered engagement models (self-serve, managed, hybrid)
• Build playbooks for onboarding, retention, and upsell
• Partner with Product and Marketing to improve advertiser experience
• Build and lead a high-performing team of sales managers and account executives
• Establish performance standards, coaching frameworks, and career paths
• Foster a culture of ownership, experimentation, and customer obsession
• Partner with Ads Product, Tech, Finance, and Operations to improve tools and workflows
• Advocate for SMB and growth advertisers in roadmap planning
• Influence platform features to better serve scaled advertisers
• Launch new programs, pilots, and automation initiatives
• Leverage data and AI-driven insights to improve targeting and ROI
• Drive operational excellence and efficiency

Qualifications

Minimum Qualifications

• Leadership experience in digital advertising, ad sales, or brand marketing.
• Proven experience managing and mentoring high-performing teams with varying experience.
• Demonstrated experience in scaling enterprise clients ad revenue in a short period of time.
• Proactive attitude with excellent project management, organizational, and analytical skills.
• Experience building relationships with top marketing decision-makers at brands and agencies.
• Ability to analyze data and identify insights to assess campaign performance.

Preferred Qualifications

• Ability to proactively diagnose, troubleshoot and problem solve quickly and through the proper escalation channels.
• Experience managing advertisers throughout the funnel with a deep understanding of their challenges and objectives.
• Ability to effectively translate technical language to non-technical stakeholders .
• Experience with ad verification partners (IAS, DV, MOAT).

Job Information

The base salary range for this position in the selected city is $135000 - $213715 annually.

Compensation may vary outside of this range depending on a number of factors, including a candidate’s qualifications, skills, competencies and experience, and location. Base pay is one part of the Total Package that is provided to compensate and recognize employees for their work, and this role may be eligible for additional discretionary bonuses/incentives, and restricted stock units.

Benefits may vary depending on the nature of employment and the country work location. Employees have day one access to medical, dental, and vision insurance, a 401(k) savings plan with company match, paid parental leave, short-term and long-term disability coverage, life insurance, wellbeing benefits, among others. Employees also receive 10 paid holidays per year, 10 paid sick days per year and 17 days of Paid Personal Time (prorated upon hire with increasing accruals by tenure).

The Company reserves the right to modify or change these benefits programs at any time, with or without notice.

For Los Angeles County (unincorporated) Candidates:

Qualified applicants with arrest or conviction records will be considered for employment in accordance with all federal, state, and local laws including the Los Angeles County Fair Chance Ordinance for Employers and the California Fair Chance Act. Our company believes that criminal history may have a direct, adverse and negative relationship on the following job duties, potentially resulting in the withdrawal of the conditional offer of employment:

• 1. Interacting and occasionally having unsupervised contact with internal/external clients and/or colleagues;
• 2. Appropriately handling and managing confidential information including proprietary and trade secret information and access to information technology systems;
• 3. Exercising sound judgement.

About TikTok

TikTok is the leading destination for short-form mobile video. At TikTok, our mission is to inspire creativity and bring joy. TikTok's global headquarters are in Los Angeles and Singapore, and we also have offices in New York City, London, Dublin, Paris, Berlin, Dubai, Jakarta, Seoul, and Tokyo.

Why Join Us

Inspiring creativity is at the core of TikTok's mission. Our innovative product is built to help people authentically express themselves, discover and connect – and our global, diverse teams make that possible. Together, we create value for our communities, inspire creativity and bring joy - a mission we work towards every day.

We strive to do great things with great people. We lead with curiosity, humility, and a desire to make impact in a rapidly growing tech company. Every challenge is an opportunity to learn and innovate as one team. We're resilient and embrace challenges as they come. By constantly iterating and fostering an "Always Day 1" mindset, we achieve meaningful breakthroughs for ourselves, our company, and our users. When we create and grow together, the possibilities are limitless. Join us.

Diversity & Inclusion

TikTok is committed to creating an inclusive space where employees are valued for their skills, experiences, and unique perspectives. Our platform connects people from across the globe and so does our workplace. At TikTok, our mission is to inspire creativity and bring joy. To achieve that goal, we are committed to celebrating our diverse voices and to creating an environment that reflects the many communities we reach. We are passionate about this and hope you are too.

TikTok Accommodation

TikTok is committed to providing reasonable accommodations in our recruitment processes for candidates with disabilities, pregnancy, sincerely held religious beliefs or other reasons protected by applicable laws. If you need assistance or a reasonable accommodation, please reach out to us at https://tinyurl.com/RA-request

Ready for a career

at TikTok?

Discover a career that energizes and excites you every day.