CIO Marketing, Investment Insights | Senior Marketing Manager

Bank of America; Charlotte (NC); On-site; USD 100,000 - 167,000; Full time

Job summary

An established industry player is seeking a dynamic individual to join their Chief Investment Office Marketing team. This role offers the opportunity to shape marketing strategies and enhance client engagement in a fast-paced environment. You'll manage the execution of insightful publications, collaborate with various teams, and contribute to the strategic vision of the organization. If you're passionate about financial services and eager to drive impactful marketing initiatives, this position is perfect for you. Join a team that values growth, innovation, and making a difference in the financial landscape.

Benefits

Industry-leading benefits

Paid time off

Resources and support for employees

Discretionary incentive eligibility

Qualifications

• Ability to work in a fast-paced environment with ambiguity.
• Excellent verbal and written communication skills.
• Strong analytical and problem-solving skills.

Responsibilities

• Manage the execution of CIO Insights publications and monitor effectiveness.
• Develop and manage marketing strategies focused on CIO growth.
• Support monitoring market volatility and execute Rapid Response processes.

Skills

Collaboration

Decision Making

Oral Communications

Presentation Skills

Problem Solving

Written Communications

Program Management

Business Acumen

Marketing

Education

Bachelor’s Degree

Job description

Job Description:

At Bank of America, we are guided by a common purpose to help make financial lives better through the power of every connection. We do this by driving Responsible Growth and delivering for our clients, teammates, communities and shareholders every day.

Being a Great Place to Work is core to how we drive Responsible Growth. This includes our commitment to being an inclusive workplace, attracting and developing exceptional talent, supporting our teammates’ physical, emotional, and financial wellness, recognizing and rewarding performance, and how we make an impact in the communities we serve.

Bank of America is committed to an in-office culture with specific requirements for office-based attendance and which allows for an appropriate level of flexibility for our teammates and businesses based on role-specific considerations.

At Bank of America, you can build a successful career with opportunities to learn, grow, and make an impact. Join us!

Job Description :

This job is responsible for the delivery of a portion of the overall marketing strategy in the form of a portfolio of small to medium programs, capabilities or processes. Key responsibilities include owning or supporting marketing operations including performance, risks and controls, production audits/exams/maintenance, and content management. Job expectations include owning day to day relationships with key business partners, solving moderate to complex business problems and independently driving strategic marketing improvements and solutions.

The Chief Investment Office at Merrill and Bank of America supports our advisors and clients by acting as the investment engine of the firm. A critical driver of our investment platform and revenue, CIO provides critical Market Viewpoints and Insights helping clients understand current market conditions, investment trends and investment guidance; Due Diligence & Manager Research with rigorous reviews of managers and investments; Portfolio Construction & Management services allowing us to deliver a range of turn-key investment solutions that represent some of the best thinking of the firm.

The CIO Marketing team lead works closely with the CIO line of business to define marketing strategy and programs to generate engagement and adoption for advisors and their clients. The CIO marketing team is dedicated to serving clients needs in an ever-changing environment, particularly during times of market volatility and is continuously evolving to take on new and different programs and challenges. The CIO marketing team has a sharp eye on what clients and advisors are looking for with creative and hard-working talent that constantly strives to improve on our programs and results.

Reporting to the CIO Marketing lead, the Chief Investment Office’s Investment Insights role will be responsible for end to end integration of CIO thought leadership, and reoccurring publications into Merrill, and the Private Bank. The role will support the strategic vision, and all strategic initiatives for the CIO Marketing team and primarily lead the distribution of the Chief Investment Office’s Investment Insights (thought leadership). This is a highly collaborative role, partnering across the Segment Marketing team, Digital teams and Content Center of Excellence. Responsibilities also include editing, managing the eComms production process, internal comms and content amplification into other channels where necessary. Also responsible for managing timely publications in the event of market or other economic volatility. The role also demands an executive presence given an expectation to represent the CIO Marketing team across line of business partners. The ideal candidate has experience in financial services, or global markets has an eye for process efficiencies, and enhancing work flows, enjoys a face paced environment, has commercial presence, and has an ability to see the bigger picture while also executing on tactics

Specific responsibilities include:

• Manage the seamless execution of CIO Insights publications including internal and external distribution and monitoring their effectiveness.
• Timely and effective development, execution and management of marketing and communication strategies and campaigns particularly focused on CIO adoption and growth
• Share ideas to help influence and execute strategy, for example identifying how things could be enhanced and providing thoughtful commentary on how to do so
• Manage marketing review process and approvals
• Support monitoring market volatility and executing Rapid Response process during times of volatility or other high impact world events including timely editing and production of internal and external communications
• Measure effectiveness and monitoring accomplishments and business impact.
• Manage in a fast-paced, demanding, client-driven environment within tight, market driven deadlines.
• Timeliness and accuracy is a must
• Awareness of market and economic activity, volatility, and news

Skills :

• Collaboration
• Decision Making
• Oral Communications
• Presentation Skills
• Problem Solving
• Written Communications
• Program Management
• Business Acumen
• Marketing

Required Qualifications :

• Ability to work in a fast-paced environment, where projects often have a high degree of ambiguity
• Developing executive presentations (e.g., senior leaders, quarterly business reviews)
• Strong personal skills to build relationships across the Bank at all levels
• Maintain and build trusted relationships with key customers, clients, partners, and stakeholders
• Excellent verbal and written communication skills and the ability to succinctly convey information
• Excellent analytical, problem-solving and research skills
• Curiosity and a thirst for knowledge; Self-starter, and eager to move the business forward Ability to think both strategically and tactically and implement when needed
• Ability to successfully drive/manage multiple programs and prioritize work to meet aggressive milestones
• Demonstrated leadership skills in driving initiatives and effectively building consensus
• Motivate and encourage employees at all levels as one of the key leaders in the company including but not limited to professional staff, management level employees and executive leadership team member

Minimum Education Requirement: Bachelor’s Degree or equivalent work experience

For internal employees; participation in a work from home posture does not make you ineligible to post

It is unlawful in Massachusetts to require or administer a lie detector test as a condition of employment or continued employment. An employer who violates this law shall be subject to criminal penalties and civil liability.

Shift:

1st shift (United States of America)

Hours Per Week:

40

Pay Transparency details

US - IL - Chicago - 110 N Wacker Dr - Bank Of America Tower Chicago (IL4110), US - NY - New York - 114 W 47TH ST (NY8114) Pay and benefits information Pay range $100,000.00 - $167,000.00 annualized salary, offers to be determined based on experience, education and skill set. Discretionary incentive eligible This role is eligible to participate in the annual discretionary plan. Employees are eligible for an annual discretionary award based on their overall individual performance results and behaviors, the performance and contributions of their line of business and/or group; and the overall success of the Company. Benefits This role is currently benefits eligible. We provide industry-leading benefits, access to paid time off, resources and support to our employees so they can make a genuine impact and contribute to the sustainable growth of our business and the communities we serve.