Chief Revenue Officer (CRO)

Gulf Stream Coach, Inc.; Nappanee (IN); On-site; USD 180,000 - 320,000; Full time

Job summary

Gulf Stream Coach, Inc. in Nappanee, IN seeks a visionary Chief Revenue Officer to lead revenue generation across sales, marketing, and business development.

The CRO will oversee cross-functional teams, drive aggressive growth, and build durable customer relationships in a competitive RV market. The successful candidate will leverage data-driven insights to forecast pipelines, align messaging with product strategy, and partner with leadership to maximize margins and market share.

Qualifications

• Minimum of 7–10 years of sales experience in the RV industry.
• Proven sales management experience within the RV industry or a similar field.
• Strong management skills to lead cross-functional teams toward objectives.
• Deep understanding of sales negotiation tactics, deal closing techniques, and account management.
• Experience developing innovative business development strategies in the RV industry.
• Excellent communication skills for client engagement and executive reporting.
• Strong analytical skills to interpret market data and optimize revenue opportunities.
• Willingness and ability to travel as needed.

Responsibilities

• Develop and execute comprehensive sales and marketing strategies to achieve aggressive revenue targets across the RV market.
• Lead and manage a high-performing sales team.
• Build and nurture strategic customer relationships through negotiation, account management, and customer service initiatives.
• Drive new business development by identifying market trends, prospecting clients, and closing deals.
• Collaborate with product development, marketing, and customer success teams to align messaging and optimize client engagement.
• Analyze sales data to forecast revenue pipelines and report on key performance metrics to executive leadership.
• Present, promote and sell products/services to existing and prospective dealers/retailers.
• Direct market analysis of local competition to ensure competitive advantage.

Skills

Sales leadership

Strategic planning

Cross-functional leadership

Negotiation skills

Account management

Analytical skills

Communication skills

Industry knowledge

Travel willingness

Tools

AS400

Microsoft Office

Job description

Gulf Stream Coach, Inc. based in Nappanee, Indiana is a leading name in the recreational vehicle (RV) industry, dedicated to creating high-quality, innovative RVs that provide exceptional comfort and adventure for our customers with a legacy spanning several decades is looking for a Chief Revenue Office to join our team.

We are seeking a dynamic and strategic Chief Revenue Officer (CRO) to lead our organization’s revenue generation efforts across all channels. This pivotal role demands a passionate leader with a proven track record in driving sales growth, developing innovative business strategies, and fostering strong customer relationships. As CRO, you will oversee sales, marketing, and business development teams, ensuring alignment with company goals to maximize revenue streams. Your energetic leadership will inspire cross‑functional collaboration, leverage cutting‑edge sales and marketing technologies, and propel our organization toward sustained success in a competitive marketplace

General Responsibilities

• Develop and execute comprehensive sales and marketing strategies to achieve aggressive revenue targets across the RV market.
• Lead and manage a high‑performing sales team.
• Build and nurture strategic customer relationships through effective negotiation, account management, and customer service initiatives.
• Drive new business development efforts by identifying market trends, prospecting potential clients, and closing deals.
• Collaborate with product development, marketing, and customer success teams to align messaging, optimize client engagement strategies, and enhance overall customer experience.
• Analyze sales data to refine strategies, forecast revenue pipelines accurately, and report on key performance metrics to executive leadership.
• Present, promote and sell products/services to existing and prospective dealers/retailers.
• Direct market analysis of local competition to ensure competitive advantage.

General Requirements/Experience

• Minimum of 7‑10 years of sales experience in the RV industry
• Proven experience in sales management within the RV industry or a similar field.
• Strong management skills with the ability to lead cross‑functional teams toward common objectives
• Deep understanding of sales negotiation tactics, deal closing techniques, and account management.
• Demonstrated ability to develop innovative business development strategies within the RV industry.
• Excellent communication skills for client engagement, team leadership, and executive reporting.
• Strong analytical skills to interpret market data and optimize revenue opportunities.
• Proven track record of meeting or exceeding sales goals through strategic planning and execution
• Knowledge of RV products, market trends, and customer preferences
• Proficient in Microsoft Office Suite and AS400.
• Ability to travel as needed.

Join us as our Chief Revenue Officer to lead transformative growth initiatives that energize our organization. Bring your expertise in sales leadership, business development management, and technical sales experience to shape the future of our company’s success!