Chief Marketing Officer, Growth & Brand Strategy

Synchrony; Charlotte (NC); Hybride; USD 260 000 - 430 000; Plein temps

Avantages offerts par ce poste

Flexible work location

Annual incentive plan

Equity targets

Résumé du poste

Synchrony is seeking a senior marketing leader to direct strategy, teams, and programs for the Home & Auto platform in the US. The role spans assets, consumer marketing, analytics, digital initiatives, and large partner networks.

You will partner with executive leaders to drive growth, manage a broad portfolio of partners, and lead a high-performing marketing organization through measurable execution and continuous improvement.

Qualifications

• Bachelor’s degree and 15+ years experience in Marketing, Strategy or General Management in Financial Services; or 18+ years with a high school diploma.
• 15+ years experience in Analytics or related quantitative or P&L areas.
• Leadership experience in large matrix organizations with regulatory oversight.

Responsabilités

• Lead marketing strategy, team leadership and execution across Home & Auto platform.
• Collaborate with senior leaders to drive growth and manage partnerships.
• Set strategic direction on network strategies and drive execution.
• Deliver on enterprise wide opportunities across Synchrony’s products and customer experiences.
• Develop team members through coaching and performance management.
• Oversee cross-sell integrations including affiliate programs with partners, merchants and aggregators.
• Monitor industry trends to identify innovation opportunities and supervise brand alignment.

Connaissances

Strategic marketing leadership

Cross-functional leadership

Analytics & data-driven decisions

Partner management

C-level collaboration

Formation

Bachelor’s degree in Marketing/Business

15+ years in Marketing/Strategy

Description du poste

Synchrony is seeking a senior marketing leader to direct strategy, teams, and programs for the Home & Auto platform in the US. The role spans assets, consumer marketing, analytics, digital initiatives, and large partner networks.

You will partner with executive leaders to drive growth, manage a broad portfolio of partners, and lead a high-performing marketing organization through measurable execution and continuous improvement.