Chief Marketing Officer

EG Serviços Digitais; United States; Remote; USD 180,000 - 260,000; Full time

Job summary

EG Serviços Digitais is seeking a Chief Marketing Officer to lead our marketing function. This full-time, remote role drives the marketing vision, strategy, and execution across channels, aligning with sales and product leadership.

Responsibilities include data-driven planning, brand positioning, GTM initiatives, and budget ownership. The CMO mentors a remote team to optimize customer acquisition, engagement, and retention while guiding PR and market research efforts.

Qualifications

• Experience developing integrated marketing strategies across channels.
• Ability to analyze customer behavior and market trends to inform decisions.
• Experience with public relations and digital media management.
• Collaborates with sales to align funnels and drive conversions.
• Proven leadership of remote marketing teams.
• Strong data interpretation and budgeting skills.
• Excellent written and verbal communication in en_US.
• Experience in digital services or tech is a plus.
• Bachelor’s degree; MBA a plus.

Responsibilities

• Lead marketing vision, strategy, and execution across the organization.
• Oversee brand positioning, planning, and go-to-market initiatives.
• Drive customer acquisition, engagement, and retention.
• Mentor a remote marketing team and align with sales and product.
• Develop data-driven plans and monitor performance metrics.
• Guide market research and manage PR and communications.
• Own the marketing budget and partnerships; report to executives.

Skills

Market Planning

Marketing Management

Market Research

Public Relations

Brand Communications

Sales Collaboration

Leadership

Analytics

Communication

Remote Team Leadership

Education

Bachelor's degree in Marketing/Business/Communications

MBA or equivalent

Job description

Role Description

The Chief Marketing Officer (CMO) at EG Serviços Digitais is a full-time, remote role responsible for leading the overall marketing vision, strategy, and execution across the organization. This position oversees brand positioning, marketing planning, and go-to-market initiatives to drive customer acquisition, engagement, and retention. The CMO will manage and mentor the marketing team, coordinate closely with sales and product leadership, and ensure alignment between marketing activities and business objectives. Day-to-day responsibilities include developing data-driven marketing plans, monitoring performance metrics, guiding market research efforts, managing public relations and communications, and optimizing campaigns across digital channels. The CMO will also own the marketing budget, foster strategic partnerships, and present performance insights and recommendations to executive leadership.

Qualifications

• Strong skills in Market Planning and Marketing Management, with proven experience developing and executing integrated marketing strategies.
• Demonstrated ability in Market Research, including analyzing customer behavior, competitive landscapes, and market trends to inform decision-making.
• Experience in Public Relations, brand communications, and reputation management across traditional and digital media channels.
• Background in Sales collaboration, including aligning marketing and sales funnels, supporting lead generation, and improving conversion.
• Proven leadership and team management experience, with the ability to mentor, motivate, and develop a high-performing remote marketing team.
• Strong analytical skills, proficiency with marketing analytics tools, and ability to interpret data to optimize campaigns and budgets.
• Excellent written and verbal communication skills in en_US, with the ability to present complex information clearly to stakeholders.
• Experience in digital services or technology-driven businesses is highly beneficial.
• Bachelor’s degree in Marketing, Business, Communications, or a related field; an advanced degree (MBA or similar) is a plus.
• Ability to work effectively in a remote environment, manage multiple priorities, and operate with a strategic, results-oriented mindset.